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SUMMARY: As part of its growing INMA Knows content curation initiative, INMA releases its 23rd deep dive topic: generative-AI.

INMA publishes “INMA Knows Generative AI” curation category

INMA News Blog   |   07 May 2023

By Dawn McMullan

Senior Editor

INMA

Dallas, Texas, USA

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Generative AI offers media companies opportunities to find efficiencies, improve productivity, shift resources to high-value journalism, and create new user value propositions. 

It is also the topic on everyone’s minds, including here at INMA.

In the latest INMA Knows distillation, we bring to you INMA Knows Generative AI — a collection of all we have gathered on the topic so far, which is significant for such a new topic. In addition to two reports, one released in January and another in April, most of INMA’s initiative leads have tackled the subject in relation to their own area of expertise (product, the newsroom, advertising, readers first, and smart data).

The latest INMA Knows categories features case studies, predictions, tech explanations, and legal concerns about generative AI.
The latest INMA Knows categories features case studies, predictions, tech explanations, and legal concerns about generative AI.

Proper media case studies are building slowly. We have some from the BBC in the United Kingdom, Schibsted in Scandinavia, Die Presse in Austria, and Dennik N in Slovakia. But much of what we have gathered in these early days consists of explanations of technologies, predictions of its uses and risks, and legal analysis.

As the news industry case studies grow, so will this INMA Knows category.

INMA Knows is a content surfacing project designed to personally curate all association resources on a single subject of high interest to INMA members. This is the 23rd topic curated for the project.

Here are a list of all the live topics:

We curate subjects of importance as they rise to the surface, and these subjects are updated regularly. This is a free service for INMA members. If you have a subject matter recommendation, let me know.

About Dawn McMullan

Dawn McMullan is senior editor at INMA, based in Dallas, Texas, USA. She can be reached at dawn.mcmullan@inma.org.

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