Next Webinar

22 January 2020

How MittMedia Uses Machine Learning for Subscriber Churn Insights

Robin Govik, Head of Digital Development, MittMedia

With the help of machine learning, local and regional publisher MittMedia has looked into why its subscribers have churned. The company got a comprehensive picture of the causes using different data points such as age, gender, online behaviour, and payment history. Some of the results really surprised them. Find out what these findings were at this INMA member-only Webinar.

Upcoming Webinars

AI, The Facts: How the London Evening Standard is Commercialising the Arena

David Tomchak
Digital Editor in Chief and Director
Evening Standard

5 February 2020

Readers-First Meet-Up: How to Engage Online Subscribers

Grzegorz (Greg) Piechota
Researcher-In-Residence
International News Media Association (INMA)

12 February 2020

Paywall Las Mejores Prácticas para Minimizar Riesgo y Maximizar Retorno de la Inversión

Mather Economics

13 February 2020

From Subscribers to Friends: Experiences from Die Zeit's Membership Model

Lennart Schneider
Project Manager
“Friends of Die Zeit
” Die Zeit
Germany

19 February 2020

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On-Demand Webinars

What Lies Ahead in Media: New York Times CEO's Guide to Surviving and Thriving in Today's Media Landscape

Mark Thompson
President and CEO
The New York Times Company

15 January 2020

Readers-First Meet-Up: How to Raise Subscription Prices

Grzegorz (Greg) Piechota
Researcher-In-Residence
International News Media Association (INMA)

9 January 2020

Reuters Institute: Media Audio Strategies for 2020

Nic Newman
Senior Research Associate
Reuters Institute

8 January 2020

Mobile Trends for 2020

David Murphy
Editor
Mobile Marketing Magazine

18 December 2019

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