Who makes the decisions: editors, product people or both? A review of working models, teams, structures and shifting company cultures.
Presenting to product stakeholders. With so many stakeholders that have different needs, how can you build a compelling case for product innovation?
Working across so much of the business, creating, and communicating plans to keep everything on track is essential.
Product has introduced a metric-driven approach that can be at odds with the gut-feel culture of the newsroom.
Expert tips for experiments, prototypes and testing to ensure product/market fit with the audience.
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Link to the best product minds, exchange ideas at our December Master Class, Methodologies To Launch and Innovate Products. See schedule here
Tape into the “state of product” in news media at the Product and Data For Media Summit in October. See plans here.
See our latest report on How Product Is Leading Media's New Growth Path. Click here to view.
Jodie Hopperton is a British media executive based in Los Angeles. Jodie’s career spans over 15 years and multiple countries working with technology start-ups in addition to roles such as head of interactive at Trinity Mirror in the United Kingdom and director EMEA, syndication and licensing for The New York Times in Paris.