About Dr. Merja Myllylahti

Senior Lecturer and Co-Director of Journalism, Media, and Democracy (JMAD) Research Center

Auckland University of Technology (AUT)

Auckland, New Zealand

Dr. Merja Myllylahti is a senior lecturer and co-director of the Journalism, Media, and Democracy (JMAD) Research Center at Auckland University of Technology (AUT) and project manager at AUT's Research Centre for Journalism, Media, and Democracy in Auckland, New Zealand. She can be reached at ‎myllyme@gmail.com or @Myllyme.

Written by Merja

37 Blog Posts

News media compete for attention, but it’s unclear what company will win

20 August 2024 By Dr. Merja Myllylahti

Research: News avoidance is on the rise for advertisers

27 June 2024 By Dr. Merja Myllylahti

To resolve trust issues, news media should consider going “back to the future”

22 April 2024 By Dr. Merja Myllylahti

Journalism funding continues to rely on familiar channels

11 March 2024 By Dr. Merja Myllylahti

The (un)conscious uncoupling of platforms and news publishers is happening quickly

30 October 2023 By Dr. Merja Myllylahti

Readers don’t want opinions in the news, but killing all opinions is quite radical

10 September 2023 By Dr. Merja Myllylahti

Attentional shifts continue, social media dependency for news expands

10 July 2023 By Dr. Merja Myllylahti

New Zealand is third highest-ranked country for online news payments

1 May 2023 By Dr. Merja Myllylahti

ChatGPT is fun but cannot predict the future of journalism, media industry

6 March 2023 Dr. Merja Myllylahti

As media companies diversify, news is no longer front and centre

26 December 2022 Dr. Merja Myllylahti

Benefits of controversial Finnish broadcasting act for publishers are far from clear

5 September 2022 Dr. Merja Myllylahti

Mid-year forecasts: Digital advertising up, print sales down, subscription curve flattening

5 July 2022 Dr. Merja Myllylahti

Print is (still) not dead, but price hikes, mill closures pose additional challenges

2 May 2022 Dr. Merja Myllylahti

Deciding who is worthy of government, platform money is not that simple

28 February 2022 Dr. Merja Myllylahti

Browsing, search habits evolve, impacting newsrooms

27 December 2021 Dr. Merja Myllylahti

Regardless the social media strategy, Facebook plays a big part

1 November 2021 Dr. Merja Myllylahti

Mega media deals and stock market listings are back in fashion

6 September 2021 Dr. Merja Myllylahti

More people are paying for online news, but resistance continues

5 July 2021 Dr. Merja Myllylahti

The billion-dollar gap: Facebook, global news industry earn almost the same amount

5 April 2021 Dr. Merja Myllylahti

As digital subscriptions grow, more publications join the “million-mark club”

1 February 2021 Dr. Merja Myllylahti

COVID-19 media impacts prove uneven, but some companies appear resilient

6 December 2020 Dr. Merja Myllylahti

Investing in local media is money well spent

6 October 2020 Dr. Merja Myllylahti

By boycotting, quitting Big Tech platforms, media companies gain control but lose conversions

3 August 2020 Dr. Merja Myllylahti

Government support packages aren’t a long-term media solution

1 June 2020 Dr. Merja Myllylahti

News Corp VAT ruling presents outdated “definition” of digital newspapers

26 January 2020 Dr. Merja Myllylahti

New Zealand’s news publishing merger back on the table

15 December 2019 Dr. Merja Myllylahti

Pulling newspapers from shelves puts “probable survivors” at risk

14 October 2019 Dr. Merja Myllylahti

Private equity groups are the new media barons

25 August 2019 Dr. Merja Myllylahti

Will Amazon, Alibaba eat the bigger slice of the advertising pie?

29 May 2019 Dr. Merja Myllylahti

Unilever, Air New Zealand rethink digital ad strategy post-Christchurch shooting

7 April 2019 Dr. Merja Myllylahti

Will tax incentives fuel a new wave of subscribers?

3 March 2019 Dr. Merja Myllylahti

Digital platform inquiry discusses Google, Facebook but falls short of radical action

17 December 2018 Dr. Merja Myllylahti

Despite increase, global media mergers defy logic

23 October 2018 Dr. Merja Myllylahti

Facebook, Google are far from struggling with digital advertising revenue

6 August 2018 Dr. Merja Myllylahti

Would readers pay for content if they understood financial struggles?

26 June 2018 Dr. Merja Myllylahti

After Facebook tweaks, some publishers’ traffic has, in fact, increased

7 May 2018 Dr. Merja Myllylahti

Are news media memberships a viable business model?

26 February 2018 Dr. Merja Myllylahti

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