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How to Help People Form Habit

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Learn more about how to help people form habit in this training module. What habit-forming products should a publisher focus on? Personalisation? Newsletters? Push notifications? App experience vs. Web experience? How to differentiate on-site comments vs. social media comments? How to grow engagement with a home page or a home screen? What value do video and audio formats bring? What are best practices in newsletters? Tease these out with the Wall Street Journal's digital subscriber experience, new experiences and habit formations with Bild in Germany, and how Aftenposten is building a front page optimised for time well spent.

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