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Recordings From INMA's Master Classes and Conferences

Business Model Innovation and Creating New Value

About this premium video

Before, during, and after the coronavirus pandemic, there have been stand-out news brands that could imagine value creation as something more than profitability. They re-thought their mission. They created new measurements of success. They were able to make space that allows new products and services to flourish - sometimes disconnected from the legacy business. Those brands broke out in recent weeks with new products, new services, and new ways to engage their markets in the most chaotic environment possible. INMA presents these companies and their stories of innovation.

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