What news publishers need to know now to survive the COVID-19 ripple: the advertising threat, the subscriber opportunity, shrinking the path to commerce, winners and losers in chaos
Forecasts and scenarios
Revenue opportunities
Ideas to use now
Urgent inspiration
Where you are, when you need us
The ripple effect of COVID-19 has created economic strains on the business model of news media companies. As we re-create the spirit of INMA’s World Congress in a premium virtual setting, INMA focuses on what publishers need to know in this Age of Coronavirus.
Over nine modules, 18 hours of programming, and 35+ speakers in one month, INMA pivots to confront the new realities facing media.
Join this executive-level overview of how to respond to COVID-19 effects and the inspirational ideas to grow audience, revenue, and brand in an unimaginable atmosphere. Step back and connect with innovators in an urgent environment that nobody should try to tackle alone.
When you need INMA, we’re there for you — wherever you are.
Speakers
Geoff Ramsey
Co-Founder and Chief Evangelist
eMarketer
Robbie Kellman Baxter
Author
The Forever Transaction
Ross Dawson
Futurist, Author
Strategy Advisor
Lucy Küng
Senior Research Fellow
Reuters Institute, Oxford University
Neal Zuckerman
Managing Director & Senior Partner and Co-Head of Media Practice
Boston Consulting Group
Duncan Stewart
Director of Research, Technology, Media & Telecommunications
Deloitte
Supporters
Agenda
Tuesday, May 5
Module 1: Where News Media Goes Next After COVID-19
Click here for more information on this module.
Thursday, May 7
Module 2: Subscription Experiences Amid the Surge: Opportunities in Chaos
Click here for more information on this module.
Monday, May 11
Module 3: Advertising In Crisis: Navigation and Uplift
Click here for more information on this module.
Wednesday, May 13
Module 4: Smart Data In the Shadow of the Cookiepocalypse
Click here for more information on this module.
Friday, May 15
Module 5: The Content to Commerce Revolution
Click here for more information on this module.
Tuesday, May 19
Module 6: Building Brand and Community: How Will You Be Remembered Post-Crisis?
Click here for more information on this module.
Friday, May 22
Module 7: Brainsnacks: Quick Ideas You Can Apply Immediately
Click here for more information on this module.
Tuesday, May 26
Module 8: Business Model Innovation and Creating New Value
Click here for more information on this module.
Thursday, May 28
Module 9: News Media Outlook 2021: What To Expect Next
Details
What is included in registration?
Your registration includes the live presentation, the video recordings of the presentations, and the speaker’s presentation if they are willing to share.
What is the format?
Each module will be two hours in duration. Each module will be held from 10:00 a.m. to 12:00 p.m. New York time (3:00 p.m.-5:00 p.m. GMT). Some are one-on-one interviews. Others are quick-hit panels. Others are long-form presentations. Conducted in the Zoom ecosystem, you will have an opportunity to ask questions of all presenters.
What is the cost?
Members:
- Congress Package: US$395 for all nine modules, inclusive of video recordings and presentations
- A la carte: US$125 per session, inclusive of video recordings and presentations from this session
Non-members:
- Prices for non-members of INMA: Member pricing plus US$795, which includes one year of INMA membership
Who should attend?
Senior managements, future leaders of news media companies and those interested in the business future of journalism-based companies.