On-Demand Webinars

Suscripciones Digitales: Desafíos y Curva de Experiencia

Presented by Rita Galeano Wadnipar, CIO, El Espectador & Gabriel D’Onofrio, General Manager Latam, Piano

Originally presented: 23 July 2020

Los medios digitales en América Latina atraviesan por un cambio de paradigma en su modelo de negocio, generando desafíos y oportunidades. En este seminario compartiremos cómo El Espectador de Colombia ha recorrido un camino exitoso para el lanzamiento su estrategia de suscripciones pagas, principales retos, resultados y curva de experiencia adquirida.

Free for Members

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