On-Demand Webinars

Reader Revenue and Africa’s Publishers: Are Paywalls the Answer?

Presented by Dr. Anderson Uvie-Emegbo, Global Business Coach, China Europe International Business School & Carol Kimutai, Managing Editor - Digital, Standard Group

Originally presented: 27 January 2022

Understanding reader engagement and the path forward for revenue growth for African publishers is the topic of this INMA Webinar featuring Dr. Anderson Uvie-Emegbo (Nigeria), global business coach, China Europe International Business School, and Carol Kimutai (Kenya), managing editor - digital, Standard Group Limited. In this Webinar, Anderson and Carol, two key African voices about the journey of the ready-but-unwilling media consumer, will break down the challenges and share insights in overcoming various market hurdles for continued growth and engagement with readers.

Free for Members

This video is copyrighted by the International News Media Association (INMA) and may not be replicated, shared, or linked without explicit written permission of the association. See INMA's copyrights and trademark policy for more details.

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