Podcast: Una Nueva Dimensión Para Medios Líderes

Presented by Leonardo Rearte, Prosecretario de Redacción, and Julieta Nadin, Subgerente de Marketing, Los Andes

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Originally presented: 27 August 2020

Las tendencias de consumo indican que cada vez más personas prefieren los formatos en audio para escuchar en momentos de tránsito o de espera. Ante este escenario, no hay que alarmarse. Si aún no incursionaste en podcast, te contamos paso a paso cómo hacerlo con recursos propios y sin inversiones adicionales. También hablaremos sobre qué es un podcast, qué no es, y qué puede aportar a la estrategia de un medio líder como Los Andes. Nuevos públicos y mayor vínculo con ellos gracias a este formato.

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This video is copyrighted by the International News Media Association (INMA) and may not be replicated, shared, or linked without explicit written permission of the association. See INMA's copyrights and trademark policy for more details.

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