Upcoming Webinars

Planning the First 100 Days of New Subscribers: Strategy and Tactics

Presented by Dan Oshinsky, Founder, Inbox Collective, and Former Director of Newsletters at New Yorker and Buzzfeed

About this Webinar

Onboarding is key to help newly subscribed readers discover value of their subscription, research finds. Most monthly subscribers churn in the first three months. Readers are also found most likely to adopt a feature, such as sign up for a newsletter or post a comment, in the first 100 days. In fact,  e-mail newsletters are found all over the world to be the top tool to drive engagement. In this webinar, Dan Oshinsky will share strategies to improve the subscription journey, from on boarding new subscribers to tactics for building habit with readers through newsletters and metrics you can use to measure success.

 

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