About this Webinar

How news organisations can effectively manage product and technology partnerships is the focus of this INMA Webinar, featuring INMA Product Initiative Lead, Jodie Hopperton.

News organisations are rarely as up-to-date with technology as they want to be, and there is usually a long “to do” list that prevents teams from working on new projects. Yet product’s job is to find new solutions to user problems, which means changing existing products or building new products.

In this session, join Jodie and guests to find answers to questions like:

• How much resource should go into “catching up” vs. new development?
• Who manages this road map for resource and development?
• What are some of the workarounds that product can use to accelerate product development without creating more tech debt or hiring more engineers?

About INMA's Product Initiative

The INMA Product Initiative surfaces global best practices in the art and science behind digital subscriptions for news media companies, creating a road map toward the next generation of consumer monetisation.