On-Demand Webinars

Humanising Business with Mediahuis

Presented by Xavier van Leeuwe of Mediahuis and Matthijs van de Peppel of NRC Media

Originally presented: 2 December 2020

INMA members Xavier Van Leeuwe, director of consumers at Mediahuis, and Matthijs van de Peppel, chief marketing officer at NRC Media, share their adventurous journey — in which they got the culture right, lifted employees to a higher level, and built lasting customer relationships — in their book, The Human Touch. In this Webinar, they share their experiences, insights that put them on the right track, and all the practical tools they used.

Free for Members

This video is copyrighted by the International News Media Association (INMA) and may not be replicated, shared, or linked without explicit written permission of the association. See INMA's copyrights and trademark policy for more details.

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