On-Demand Webinars

How to Use GenAI for Personalisation

Presented by Erica Greene, Yahoo News, Ritvvij Parrikh, Times Internet

Originally presented: 18 March 2026

How generative AI is enabling news organisations to deliver highly personalised experiences by tailoring article recommendations, newsletters, and push alerts to individual reader interests is the focus of this INMA & OpenAI Webinar, featuring Erica Greene, Director of Engineering, Machine Learning at Yahoo News, and Ritvvij Parrikh, Senior Director of Product Management — AI at Times Internet.

Free for Members and Registered Users

This video is copyrighted by the International News Media Association (INMA) and may not be replicated, shared, or linked without explicit written permission of the association. See INMA's copyrights and trademark policy for more details.

Click here for text coverage of this Webinar

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