On-Demand Webinars

How Advance Local Used AI and Data to Accelerate Their Digital Subscription Business

Presented by Neil Katz, Chief Customer Officer, Advance Local, and Sonali Verma, Director of Business Development, Sophi.io

Originally presented: 20 July 2022

How AI has enabled Advance Local to achieve an impressive increase in subscriptions is the focus of a Webinar by Neil Katz, chief consumer officer of Advance Local, and Sonali Verma, director of business development for Sophi.io. In this Webinar, they will discuss: What led to the decision to bring AI into the newsroom, the lessons they learned along the way, and how the results convinced them to roll out even more automation and optimisation solutions across their brands.

Free for Members

This video is copyrighted by the International News Media Association (INMA) and may not be replicated, shared, or linked without explicit written permission of the association. See INMA's copyrights and trademark policy for more details.

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