On-Demand Webinars

Creativity In Advertising: Insights For Publishers from Cannes Lions Festival

Presented by Marcelo Benez, Chief Commercial Officer, Folha de S.Paulo, Brazil

Originally presented: 3 August 2022

Exclusive insights for publishers from the Cannes Lions Festival in France is the focus of an INMA Webinar featuring Marcelo Benez, chief commercial officer for Folha de S.Paulo. In a world amid rapid transition, what can the most important creativity festival on the planet convey to news media companies? What’s next in trends and values for the quickly changing advertising industry?

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