About this Webinar

Lessons learned from Ringier Media International’s digital media playbook is the focus of an INMA Product & Tech Initiative Webinar featuring Dmitry Shishkin, CEO of Ringier Media International.

One of the strategic issues for Ringier this year (apart from the integration of AI, of course) is general upskilling its newsrooms with digital knowledge by spreading best practices and workflows. That resulted in the creation of an internal document - Digital Media Playbook.

In this Webinar, Dmitry will dig into those best practices - with a particular focus on product, data, culture, and monetisation - to look at how they were derived, the benefits of playbooks, and what you can take away for your organisation.

About Ringier

Ringier AG is a Swiss media company operating in Europe and Africa. Its portfolio includes around 140 companies in the print, sports media, digital media, radio, ticketing, entertainment and e-commerce sectors, and leading online marketplaces for cars, property, and jobs. Ringier, a family company founded in 1833 as a publishing house and printing plant, has 6.600 employees operating in 20 different countries.