About this Webinar

How Newsday in the United States is expanding its commercial offerings to deepen relationships with advertisers and audiences is the focus of this INMA Advertising Initiative Webinar.

We will be joined by Newsday leaders:

• Andrea Rothchild, Chief Advertising Revenue Officer
• Nannette Fevola, Head of B360 Content Studio
• Stephanie Karnik, Together LI Cause Marketing Program
• Tom Napoli: Director, Digital Sales

As local publishers look beyond traditional display, offerings like branded content, cause marketing, and product innovation are emerging as powerful engines of advertiser value and community connection.

In this hour-long session, leaders from Newsday will share how they are expanding their commercial offering through their branded content studio, cause-driven marketing programs, and new revenue products designed to deepen relationships with both advertisers and audiences.

About Newsday

Newsday is a major daily newspaper in the United States that primarily serves Nassau and Suffolk counties on Long Island, New York, while also reaching readers across the wider New York metropolitan area. Founded in 1940 by publisher Alicia Patterson and Harry Guggenheim, the paper has built a reputation for strong local reporting and investigative journalism, winning 19 Pulitzer Prizes over its history.