On-Demand Webinars

Readers-First Meet-Up: Benchmark the COVID Subscriptions Bump

Presented by Grzegorz (Greg) Piechota, Researcher-In-Residence, International News Media Association (INMA)

Originally presented: 14 October 2020

Many news publishers reported success with signing up new digital subscribers during the COVID pandemic. But how did these new customers retain? What is the net gain? During this INMA Readers First Initiative meet-up, we will share exclusive data from Piano database of 300 news publishers worldwide — the first reliable summary of the COVID bump after six months.

Free for Members

This video is copyrighted by the International News Media Association (INMA) and may not be replicated, shared, or linked without explicit written permission of the association. See INMA's copyrights and trademark policy for more details.

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