Interpreting the Response to the COVID-19 Pandemic in South Asia
Presented By Earl J. Wilkinson, CEO, International News Media Association (INMA)
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Originally presented: 30 March 2020
In the past couple of weeks INMA has perused and highlighted the news industry's response to the coronavirus through a survey on operational best practices, early signs of advertising weakness and revenue shifts, two cutting-edge Asian case studies on early adopters, guidance on the work-from-home movement and a webinar to learn about the fast-emerging, up-to-the-minute issues that are rapidly coming to the forefront. In this meet-up of South Asia news executives, INMA CEO Earl Wilkinson will join leading publishers in South Asia will dive deep into the contingency planning being done to tackle COVID-19 in the region. What has been the operational and advertising impact thus far? Will this translate into revisiting business models, and what are the early ideas for the future? Is the time to pivot to digital ... now? What tactics relating to distribution models and cost efficiencies are being explored ?
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