Watch the replay

Originally presented: 4 March 2020

From industry giants like The Washington Post testing automation to cover the Olympics to Scandinavian media groups using automated texts to stay relevant in local communities, the media industry is waking up to the opportunities of deploying robots to generate automated content. But there are still more questions than answers. Is there a threat to journalism? What are the key success factors in creating real value? And how do publicists overcome complexity and start using automation in everyday operations? In this Webinar, we bridge the buzz and the reality by covering trends and successful industry cases to define key success factors in leveraging newsroom automation.

Free for Members

This video is copyrighted by the International News Media Association (INMA) and may not be replicated, shared, or linked without explicit written permission of the association. See INMA's copyrights and trademark policy for more details.