Readers-First Meet-Up: How to Engage Online Subscribers
Presented By Grzegorz (Greg) Piechota, Researcher-In-Residence, International News Media Association (INMA)
About this Webinar
What are the best-performing tactics to engage readers? Join INMA members and INMA Researcher-In-Residence Grzegorz (Greg) Piechota who will share as background studies that confirm driving brand preference, usage, and participation influence the willingness to pay for news online. So, what really works across newsroom, marketing, and product teams?