United Robots is the world’s leading Content-as-a-Service solution for automated editorial content. The company provides automated editorial content from structured data using data science and AI, including NLG (Natural Language Generation). United Robots has provided some 100 news sites with > 4mi automated texts since launch in 2015, on topics like real estate sales, sports, company registrations and traffic incidents. United Robots works as a partner to publishers in Scandinavia, Europe and North America who are using robots as newsroom resources to launch new verticals, drive conversions, provide real-time services, do geo targeting and more. Automated editorial content is proving particularly impactful for local media, where newsroom resources are often limited, and there’s a need to provide relevant and up-to date content across lots of local communities.