Topics Business Intelligence

All 15 Articles

SCMP leads the exit from the open marketplace

15 March 2021 By Ian Hocking

SCMP changed data culture with an in-house data champions programme

22 February 2021 By Korey Lee & Romain Rouquier

SCMP shares best practices for building user loyalty using AI

11 January 2021 By Korey Lee

SPH responds to 2 trends: COVID bump and irrelevance of third-party cookies

1 November 2020 By Fred Lai

South China Morning Post’s data-driven personas empower stakeholders to take action

8 September 2020 By Korey Lee & Tommy Tse

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SCMP new edition, campaign build meaningful news media brand in Asia

27 July 2020 By Wayne Knowles

Singapore Press Holdings delivers value, ad revenue via captive print audiences

9 June 2020 By Fred Lai

South China Morning Post begins digitising a century worth of content

8 June 2020 By Korey Lee

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Programmatic has taken a huge hit, but opportunities can be found

12 May 2020 By Brie Logsdon & Dawn McMullan

Nikkei improved subscriber retention with 3-question survey

3 May 2020 By Yosuke Suzuki

How South China Morning Post is building a data culture

9 March 2020 By Korey Lee

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AT Internet

South China Morning Post uses AI to track reader loyalty

26 November 2019 By Korey Lee

SPH Magazines launches audience targeting capability for advertisers

13 August 2019 By Hafizah Hazahal

Averting the retail apocalypse: lessons from 2 Singapore malls

12 May 2019 By Hafizah Hazahal

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Stibo DX: The What, Why, and How

CLEO refreshes print magazine for digital-loving Millennial audience

19 February 2019 By Hafizah Hazahal

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Tipser - Ecommerce

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