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Topics Audience

Audience: Other + Digital Engagement + E-Commerce + Reader Retention + Google + Apple + Microsoft 1,729 Articles

Unforeseen circumstances force Goldthread to innovate, creating new storytelling opportunities

28 March 2023 By Victor Pena

El Comercio’s Hype provides multi-platform media for young audiences

27 March 2023 By Alberto Siccha

BBC centres engagement strategy on building community

20 March 2023 By Robert Okpu

Alabama Media Group ends 4 print publications, shares lessons learned

20 March 2023 By Peter Bale

Gannett tests e-mail strategies to re-engage at-risk, zombie subscribers

19 March 2023 By Phil Schroder

Top Audience Articles Viewed in the Past Month

A look into the process of ending 4 print editions at Alabama Media Group

16 March 2023 By Peter Bale

News subscription leaders share key growth strategies

15 March 2023 By Robert Okpu

Wine as a product offers 5 learnings for media companies

8 March 2023 By Jodie Hopperton

Wine is a universe of engagement for news media companies

7 March 2023 By Jodie Hopperton

Wine is a universe of engagement for media companies

6 March 2023 By Jodie Hopperton

Echo engages sport fans with Rebel Legends competition

6 March 2023 By Eamonn Murphy

Russmedia highlights firefighter heroes in special section

6 March 2023 By Benjamin Pilz

Expressen focuses new premium products, digital engagement over conversions

5 March 2023 By Robert Okpu

How DC Thomson surpassed 25,000 paid digital subscriptions

5 March 2023 By Rory Weller

Digimeter scoring model, dashboard provide insights into stories at Kleine Zeitung

1 March 2023 By Anna Pöltl

HLN’s Dimitri Antonissen has a strategy for catching up with Facebook

1 March 2023 By Paula Felps

VK Media’s personalisation platform increases click-through-rates for super-local users

28 February 2023 By Josefin Svensson

Media must engage with readers, embrace personalisation to combat news avoidance

26 February 2023 By Amelia Labovitch

elDiario mapped the heights of every building in Spain for one of year’s most-read articles

26 February 2023 By Raúl Sánchez

BBC product manager shares how automation, AI can help media reach fragmented audiences

22 February 2023 By Paula Felps

Bonnier Finance’s O Vinu grows community, revenue with wine product

22 February 2023 By Jodie Hopperton

Financial Times tests its commerce abilities with wine product

21 February 2023 By Jodie Hopperton

Media companies should be watching these 3 ChatGPT developments

20 February 2023 By Lukas Görög

News media’s future involves the intersection of personalisation, relevancy, the rise of AI

20 February 2023 By Chris Petitt

Generative AI search will challenge all news publishers

19 February 2023 By Peter Bale

Post and Courier shares 3 lessons from its newsletter growth strategy

19 February 2023 By Samuel Hunter

INMA report shares how media can leverage newsletters for engagement, subscriptions

16 February 2023 By Dawn McMullan

AI-driven search could upend the search-media relationship

15 February 2023 By Peter Bale

Newsday investigation of police misconduct brings deep engagement

12 February 2023 By Heather Doyle

Gannett, USA Today share 4 pillars of a successful Google Search strategy

8 February 2023 By Paula Felps

Tagesspiegel Innovation Lab uses data visualisation in corporate housing investigation

8 February 2023 By Hendrik Lehmann

Consistency helped VíaPaís use Google’s algorithm to compete against larger media

7 February 2023 By Victoria Urruspuru

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