Topics Audience

Audience: Other + Digital Engagement + Audience Strategy + Newsletters/Alerts + Print Single-Copy + Print Subscriptions + Digital Subscriptions + Audience Segmentation + Churn Reduction + Google 361 Articles

Newsday finds an audience for its TV studio through push alerts, newsletters

29 January 2023 By Josh Holbreich

Gannett adds value with digital magazines for subscribers

23 January 2023 By Priscilla Binkley

Philadelphia Inquirer scores big with Gameday Central

15 January 2023 By Cary Betagole

Atlanta Journal-Constitution’s rebranding campaign focuses on local journalism

10 January 2023 By Staci Sturrock

Post and Courier shares 4 lessons learned from newsletter strategy

8 January 2023 By Samuel Hunter

Top Audience Articles Viewed in the Past Month

Gannett’s Subscriber Appreciation Month rewards subscribers “just because” while testing gamification

12 December 2022 By Phil Schroder

WSJ’s Future of Everything Festival engages new audiences as hybrid event

14 November 2022 By Minh-Y Tran

Free Press patron programme rewards loyal subscribers with access, benefits

13 November 2022 By Erin Lebar

Digital start-up Semafor relies on print values, newsletter sign-ups

9 November 2022 By Peter Bale

Publishers face risks with Twitter upheaval but are in wait-and-see mode

8 November 2022 By Peter Bale

Nexstar Digital creates new design to be more appealing to advertisers, readers

31 October 2022 By Matt Hergert

What factors are driving the news industry’s revenue challenges?

25 October 2022 By Justin Eisenband

Graham Media Group engages audience through comments and community

19 October 2022 By Paula Felps

UGC contributors are integral to successful content strategies

9 October 2022 By Leigh Adams

Print subscription pricing strategy aggressiveness depends on print runway

29 September 2022 By Peter Doucette & Matt Lindsay

Gannett onboarding + active personalisation increase engagement

26 September 2022 By Jodie Hopperton

Advance Local increases digital subscriptions with collaborative newsroom incubator

25 September 2022 By Lamar Graham

Spokesman-Review increased retention by bringing back the past

21 September 2022 By Madeline Happold

Newsday used graphics, video, and a 6-foot dog to gain digital subscribers

6 September 2022 By Gabriella Vukelic

New York Times points to combined subscriptions-ad strategy in public statement

5 September 2022 By Mark Challinor

Nexstar Media creates a home-built mobile platform

1 September 2022 By Drew Clayton

Gannett increases subscribers by 35% in 1 year

25 August 2022 By Paula Felps

Google, Meta respond to Canada’s Online News Act

23 August 2022 By L. Carol Christopher

Winnipeg Free Press shares its strategy for building an Instagram following

17 August 2022 By Paula Felps

Is news of a crisis of trust in media exaggerated?

11 August 2022 By Peter Bale

Winnipeg Free Press realigns newsletter strategy based on reader feedback

7 August 2022 By Erin Lebar

Wall Street Journal drives subscription growth with student programme

27 July 2022 By Paula Felps

Research: Digital product acquisition, consumer spending on subscriptions are likely to remain steady

26 July 2022 By Matt Lindsay

Advance Local sees 45% lift in subscription conversions with AI test

20 July 2022 By Paula Felps

European, U.S. media are cautious about Google Analytics strategy

19 July 2022 By Ariane Bernard

Winnipeg Free Press brings community together with virtual movie night

30 June 2022 By Erin Lebar

Miami Herald goes inside condo collapse with interactive “House of Cards” narrative

27 June 2022 By Sarah Blaskey

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