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Topics Audience

Audience: Other + Consumer Experience + Print Engagement + Facebook + Print Subscriptions + Google + Audience Strategy + Amazon + Digital Subscriptions 1,506 Articles

Mid-year forecasts: Digital advertising up, print sales down, subscription curve flattening

5 July 2022 By Dr. Merja Myllylahti

Upcoming Webinar: Reuters Institute delves into global news media data trends

4 July 2022 By Paula Felps

Jagran New Media’s education arm celebrates unsung heroes from pandemic

29 June 2022 By Priyanka Sharma

Better user relationships depend on improving the journey

29 June 2022 By Paula Felps

Is your media company ready to start personalising?

28 June 2022 By Jodie Hopperton

Top Audience Articles Viewed in the Past Month

Are you ready to start personalising?

28 June 2022 By Jodie Hopperton

Research on news deserts: Readers favour Facebook if local newspaper is weak

27 June 2022 By Peter Bale

Disappearing text campaign highlights press freedom at NTM

26 June 2022 By Jens Pettersson

Proactive, data-driven approach reduces churn for news media

23 June 2022 By Michelle Palmer Jones

New Reuters report shares hard truths about reader trust

22 June 2022 By Peter Bale

Algorithms might change, but good storytelling never goes out of style

21 June 2022 By Sergio Sicheri

Netflix’s subscriber losses are a cautionary tale for media companies everywhere

20 June 2022 By Rebecca Alter

New Reuters Institute report dives into “selective news avoidance,” personalisation

20 June 2022 By Ariane Bernard

Former Nine executives will lead Big Tech negotiations in New Zealand

20 June 2022 By L. Carol Christopher

Financial Times outlines its digital transformation

20 June 2022 By Chandler Weiberg

Dagbladet sees growth in all areas as it commits to content investment

19 June 2022 By Paula Felps

Gannett, NZZ, Mediahuis share their personalisation journeys

15 June 2022 By Paula Felps

3 lessons media companies can learn from Barry’s Bootcamp

15 June 2022 By Jodie Hopperton

3 case studies show how offer optimisation can grow readers, revenue

15 June 2022 By Nick Truitt, Matt Lindsay, Arvid Tchivzhel

SCMP converts readers with prediction models that enhance personalisation

13 June 2022 By Romain Rouquier

Aftenposten refines the science and art of building a better front page

12 June 2022 By Karl Oskar Teien

Community engagement, digital experiences help media companies boost ad performance

9 June 2022 By Rebecca Alter

Dow Jones finds experimentation leads to subscription success

6 June 2022 By Chandler Weiberg

Village Media uses “brand lover” as its North Star metric

5 June 2022 By Jodie Hopperton

Research: Quizzes added to media content engage digital audiences

2 June 2022 By Katalina Deaven

In globalised world, localised payment options reign supreme

2 June 2022 By Abhishek Dadoo

Mediahuis uses data to become more customer-focused

1 June 2022 By Paula Felps

Media companies should act as community hubs in times of crisis

31 May 2022 By Rebecca Alter

What does 2023 hold for news media companies?

26 May 2022 By Michelle Palmer Jones

Personalisation seems an obvious strategy, but it comes with challenges

26 May 2022 By Paula Felps

Where do global negotiations between media and Big Tech stand right now?

26 May 2022 By Jessica Spiegel

Jagran New Media recognises people making India stronger during pandemic

23 May 2022 By Priyanka Sharma

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