Topics Audience

Audience: Other + Consumer Experience + Print Engagement + Facebook + Paywall Models + Microsoft + E-Commerce 1,132 Articles

Guardian, Google work with sight-impaired advocate to open up the Web

18 October 2021 By Kate Baker

Upcoming Readers First Meet-Up: Light readers are the next frontier for digital subscriptions

17 October 2021 By Shelley Seale

Guardian, Gannett, SCMP share case studies in building popular news products

13 October 2021 By Michelle Palmer Jones, Chandler Wieberg, Paula Felps

News publishers can maximise revenue with subscriber-only (premium) content

11 October 2021 By Matt Lindsay & Arvid Tchivzhel

Sydney Morning Herald, Age seek professional help to handle COVID-related comments

11 October 2021 By Orietta Guerrera

Top Audience Articles Viewed in the Past Month

How Wall Street Journal pivoted to a hybrid live/virtual event strategy

6 October 2021 By Shelley Seale

Subscription marketing: 3 ways to build the engine to drive new acquisition

6 October 2021 By Ken Harding & Justin Eisenband

Stuff offers daily challenge to keep readers connected, entertained during lockdown

26 September 2021 By Janine Fenwick

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La Tercera appeals to subscribers’ appetites with digital subscription offer

20 September 2021 By Sebastián Rivas

Pay-per-content paywall allows publishers to gauge price points, interest audiences

20 September 2021 By Dushyant Khare

Australia’s highest court rules media companies are responsible for third-party comments on social media

16 September 2021 By L. Carol Christopher

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The water rises and the paywall drops at Kölner Stadt-Anzeiger

16 September 2021 By Martin Dowideit

Amar Ujala celebrates the heroes of COVID-19: its newspaper vendors

14 September 2021 By Neha Sikri

Expressen’s call-to-action button increases digital traffic, conversions

6 September 2021 By Helena Sund

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CRUX

2 e-commerce paths help news publishers maximise digital monetisation

25 August 2021 By David Jeremias Vogt

USA Today Ventures successfully moved two profitable events into a virtual space

23 August 2021 By Summer Moore

Segmented approach to digital audience management maximises monetisation potential

17 August 2021 By Ken Harding & Justin Eisenband

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8 media companies share pandemic impact, future plans

12 August 2021 By Michelle Palmer Jones & Shelley Seale

Rashtradoot finds revenue, engagement success as India’s first bilingual newspaper

10 August 2021 By Uma Sharma

NZME drives digital access amongst print subscribers while engaging print readership

9 August 2021 By Carolyn Adams

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FewCents

Mobile payments offer revenue, engagement, and data benefits for media

4 August 2021 By Shelley Seale

4 keys to evaluating payment service providers for digital media

29 July 2021 By Abhishek Dadoo

8 trends define the future of mobile

25 July 2021 By Mark Challinor

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Eidosmedia

Sin Chew’s focus on data grew registered members 120%, paid members 50%

20 July 2021 By Michelle Palmer Jones

E-mailed newsletters are key to subscription success at FT, Funke Media

14 July 2021 By Michelle Palmer Jones

Paid content + e-commerce can help media succeed with reader revenue

14 July 2021 By David Jeremias Vogt

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7 best practices for media reflect industry innovation, transformation

13 July 2021 By Matt Lindsay

Dagens Nyheter launches data-informed ad-free digital subscription

12 July 2021 By Lovisa Bergström

COVID-19 text messages build community, unique visits at Newsday

7 July 2021 By Erin Serpico

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Globe and Mail’s dynamic paywall increases digital subscriptions 51%

6 July 2021 By Sonali Verma

Dagbladet Pluss has 9 tools in its digital subscriptions toolbox

6 July 2021 By Alexandra Beverfjord

Audience funnel changes organisational structure, strategic focus at Hamburger Abendblatt

5 July 2021 By Ruth Betz

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CRUX

Premium content, proper messaging are the subscriptions formula at El Nuevo Día

1 July 2021 By Mauricio Romero

Le Monde, Ringier launch successful user-focused subscription offers

29 June 2021 By Monique El-Faizy

Insider campaign targets, wins back former subscribers

28 June 2021 By Vilan Trub

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iZooto

Večernji list’s fresh new Sunday print edition resonates with readers

21 June 2021 By Dražen Klarić

Dagens Nyheter shares 3 key lessons from its direct e-commerce model

20 June 2021 By David Jeremias Vogt

Authentication debate should consider media users’ preferences, capabilities

20 June 2021 By Stephanie Lievano

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FewCents

London Evening Standard managing editor answers the question: “Is print dead”

16 June 2021 By Shelley Seale

Times of India app allowed audience to safely celebrate Bappa and Santa

16 June 2021 By Siddharth Varma

GNI Subscriptions Lab reveals 3 acquisition insights

14 June 2021 By Matt Lindsay & Arvid Tchivzhel

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Eidosmedia

Acknowledging emotions in comment sections reflects better on news organisations

10 June 2021 By Katalina Deaven

NBC streams holiday shopping event from pandemic-safe sets

7 June 2021 By Dana Haller

Blick shares 6 ways to reach Gen Z with news (hint: Instagram)

6 June 2021 By Bettina Widmer

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Tipser - Ecommerce

Focus on customer experience, value proposition nudges customers toward monetisation offers

6 June 2021 By Ken Harding & Justin Eisenband

La Voz de Galicia transitions paywall model through pandemic

3 June 2021 By Mauricio Romero

Can there be peace between Big Tech and news media?

27 May 2021 By L. Carol Christopher & Dawn McMullan

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UK readers spend more time with Google, Facebook than local media brands

27 May 2021 By Paula Felps

WSJ, Guardian, VG+ share details of their digital subscriptions success

20 May 2021 By Paula Felps, Shelley Seale, Chandler Wieberg

Upgraded engagement techniques help readers move from offline experiences to online spaces

17 May 2021 By Stephanie Lievano

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CRUX

Value, relationships, habits underpin NTM’s reader revenue journey

16 May 2021 By Jens Pettersson

Gazeta.pl stands up for LGBT+ rights in Poland

16 May 2021 By Rafał Madajczak

Metro news publishers work to regain audience penetration with digital strategies

16 May 2021 By Ken Harding & Justin Eisenband

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iZooto

Preventative retention targets subscribers before they become “sleepers”

9 May 2021 By Ruby Allen

VGTV’s cabin reality show creates subscription boom

3 May 2021 By Camilla Brække

UK publishers join international move toward power balance in digital platform relations

2 May 2021 By L. Carol Christopher

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Naidunia helps readers stay positive during early days of pandemic

29 April 2021 By Anurag Joshi

Daily Maverick launches weekly print publication, increases digital audience 20%

26 April 2021 By Sarah Koopman

El País reader revenue model adds 1.9 million subscribers

19 April 2021 By Mauricio Romero

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Eidosmedia

Tech platform response to pending legislation in Canada is mixed

15 April 2021 By L. Carol Christopher

Dagens Nyheter e-commerce revenue stream doubles since 2019 launch

14 April 2021 By Shelley Seale

15 media companies selected for Latin American Audience Analytics Accelerator

31 March 2021 By Dawn McMullan

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Daily Memphian reaches 12-month subscription goal in 3 weeks

29 March 2021 By Lauren Fritsky

El Tiempo shares lessons learned in charging for content

11 March 2021 By Mauricio Romero

Business Standard widens its funnel to find paying consumers

11 March 2021 By Shelley Seale

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INMA research: Onboarding is a missed opportunity with registered users

10 March 2021 By Greg Piechota

News publishers should be leery of Facebook, Google algorithms

9 March 2021 By Sergio Sicheri

Virtual product trials improve Globe and Mail’s product development

28 February 2021 By Garth Thomas

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CRUX

Facebook reverses shutdown in Australia as national legislation is tweaked

23 February 2021 By Robert Whitehead

Creating unique user experiences is key to digital subscription success

23 February 2021 By Paula Felps

INMA publishes “INMA Knows Australia and Big Tech” curation category

23 February 2021 By Dawn McMullan

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iZooto

News publishers try to understand Facebook’s nuclear move in Australia

17 February 2021 By Robert Whitehead

Facebook and INMA launch Audience Analytics Accelerator for Latin America

17 February 2021 By Dawn McMullan

4 news media companies share subscription struggles, success

16 February 2021 By Brie Logsdon & Paula Felps

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FewCents

Australia’s media code enters last round as a new war of words escalates among Big Tech

14 February 2021 By Robert Whitehead

Netflix, Spotify alumni share subscription lessons for news media

11 February 2021 By Paula Felps

Less is more when quizzing registered users

10 February 2021 By Greg Piechota

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Eidosmedia

Google threatens to remove search from Australia as remuneration law seems imminent

10 February 2021 By L. Carol Christopher

Research points to nurturing light readers

9 February 2021 By Greg Piechota

Expressen grew from 0 digital subscribers to 70,000 in 1 year

8 February 2021 By Paula Felps

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Research points to nurturing light readers, asking less at registration

8 February 2021 By Greg Piechota

How Wall Street Journal uses metrics and engagement to drive digital subscriptions

1 February 2021 By Shelley Seale

3 ways to use nostalgia to engage audiences

31 January 2021 By Jens Pettersson

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Piano

News media companies worldwide are investing in registration walls

26 January 2021 By Greg Piechota

WhatsApp offers a potential subscription journey for media companies

17 January 2021 By Stephanie Lievano

Sunday Times editor reflects on the future of journalism

13 January 2021 By Shelley Seale

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CRUX

Die Presse’s accelerated digital launch pays off with subscription spike

10 January 2021 By Paula Felps

Facebook announces News Tab launch and remuneration as UK legislative agenda progresses

6 January 2021 By L. Carol Christopher

Being aware of reader concerns makes news media indispensible

5 January 2021 By Frøy Gudbrandsen

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iZooto

Dagbladet keeps commentary in front of paywall for public consumption

3 January 2021 By Alexandra Beverfjord

Consumption habits, digitisation are likely to continue in 2021

28 December 2020 By Lorna White

11 audience insights remembered from 2020

28 December 2020 By Matt Lindsay

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FewCents

Daily Beast’s conversion strategy revolves around membership

17 December 2020 By Shelley Seale

Power shifts coming in 2021 for news media publishers and digital platforms in UK

16 December 2020 By L. Carol Christopher

A moment to be thankful, personally and professionally, despite 2020’s difficulties

15 December 2020 By Kathleen Coleman

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Eidosmedia

Research: Comments section adds value, but platform must be carefully considered

13 December 2020 By Katalina Deaven

Dainik Bhaskar finds India’s small cities are leading the economic recovery from COVID

10 December 2020 By Shelley Seale

MediaNews Group launches premium-tier, ad-free digital subscriptions

9 December 2020 By Dan Petty & Ryan Nakashima

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Bergens Tidende keeps holiday tradition alive with digital event

8 December 2020 By Paula Felps

News Corp’s MarketWatch sees online engagement jump with print supplement

7 December 2020 By Paula Felps

Advance Local reinvents town hall meetings during pandemic via Facebook Live

7 December 2020 By George Rodrigue

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Stuff launches Forever Project magazine to focus on climate change science

3 December 2020 By Eloise Gibson

INMA publishes “INMA Knows Print Engagement” curation category

2 December 2020 By Dawn McMullan

News Corp Australia’s Shine Awards brighten a dark year by honouring women

30 November 2020 By Camille Smith

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CRUX

Metro stakes claim on the U.S. Hispanic market

29 November 2020 By Sebastian Morales

As COVID hits print hard, Groupe Eco-Medias fights to keep print ad revenue

23 November 2020 By Brie Logsdon

Africans talk to Africans about the continent’s digital media transformation

19 November 2020 By Brie Logsdon & Dawn McMullan

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iZooto

Telegraph Women’s Sport changes the narrative for female athletes

16 November 2020 By Paula Felps

JP/Politikens Hus’ Børneavisen attracts young readers to print

10 November 2020 By Paula Felps

What the industry can learn from European publishers about digital subscriptions

5 November 2020 By Paula Felps

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FewCents

Le Devoir invites readers to pause for print

3 November 2020 By Paula Felps

News Corp Australia's SMARTdaily reaches beyond COVID-19

1 November 2020 By Louise Roberts

INMA 30 Under 30: Naomi Wills of Business Insider

28 October 2020 By Dawn McMullan

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Eidosmedia

7-level digital subscription framework outlines path to reader revenue

26 October 2020 By Justin Eisenband & Pete Doucette

Straits Times makes sense of the pandemic for young readers

20 October 2020 By Serene Luo

News Corp Australia successfully takes on the country’s worst serial killer

19 October 2020 By Paula Felps

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Tipser - Ecommerce

Collaboration, shared KPIs are key to digital subscription success at Alma Media

11 October 2020 By Johanna Suhonen

Spokesman-Review increases subscriptions, decreases churn with better communication

7 October 2020 By Kathleen Coleman

Newsday showcases power of video with housing discrimination investigation

6 October 2020 By Tara Conry

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Branded content campaign builds awareness about deadly fever for Anandabazar readers

5 October 2020 By Paula Felps

Canadian Broadcasting Corporation creates tool to emphasise content engagement

4 October 2020 By Paul Mcgrath

How BBC is creating voice-first news to meet audience needs

30 September 2020 By Shelley Seale

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CRUX

Russmedia’s Ländlepunkte reader loyalty programme moves into regional retail space

30 September 2020 By Georg Burtscher

Times of India celebrates the power of #NewspaperMornings

28 September 2020 By Paula Felps

NZ Herald outperforms global industry leaders in digital subscriptions

28 September 2020 By Grzegorz Piechota

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iZooto

Engagement benchmarks compare publishers from Europe and the Americas while NZ Herald leads everyone

23 September 2020 By Grzegorz Piechota

NWZ’s insect project engages readers, boosts subscriptions

23 September 2020 By Ulrich Schönborn

U.S. publishers test sharing paywalled content with The Matchup

20 September 2020 By Grzegorz Piechota

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FewCents

The Matchup, Athletic share sports readership strategies, COVID bump continues

17 September 2020 By Grzegorz Piechota

Amedia cracks the code on how to attract younger readers: journalism

14 September 2020 By Eivor Jerpåsen & Pål Nedregotten

Sunday Mid-day’s feel-good campaign helps Mumbai wind down

14 September 2020 By Krishna Tanna

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Eidosmedia

Content is king, but data yields power behind the throne

10 September 2020 By Dietmar Schantin

Google and Apple face increased international scrutiny

9 September 2020 By L. Carol Christopher

De Krant van West-Vlaanderen brings positivity, truth during pandemic

8 September 2020 By Pascal Kerkhove

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Hanza Media adds colour to quarantine with help from Croatian artists

8 September 2020 By Paula Felps

Publishers push back on Facebook threat to Australia regulation

1 September 2020 By Dawn McMullan

German, Nordic research finds 9 takeaways for digital subscription content strategy

1 September 2020 By Joonas Partanen

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SCMP’s new digital subscription offer targets world beyond Hong Kong

1 September 2020 By Grzegorz Piechota

What is the value of knowing a reader?

31 August 2020 By Arvid Tchivzhel & Matt Lindsay

What newsrooms can learn about reader retention from a former DJ

30 August 2020 By Jens Pettersson

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CRUX

Now is the time to reimagine magazine publishing in India

26 August 2020 By Anant Nath

South China Morning Post launches global digital subscription service

26 August 2020 By Grzegorz Piechota

The Hindu shares 7 fundamentals of a successful digital subscription business

25 August 2020 By Shelley Seale

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iZooto

Telegraph adapts pandemic coverage with “You Are Not Alone” initiatives

23 August 2020 By Beth Ashton

Yahoo Life turns its attention to self-care, good news during the pandemic

20 August 2020 By Lindsay Powers

24sata increases event revenue during COVID-19

19 August 2020 By Shelley Seale

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FewCents

Weather Channel charges premium for content largely available for free

13 August 2020 By Shelley Seale

U.S. antitrust hearings on Big Tech platforms explore market dominance, effect on media

11 August 2020 By L. Carol Christopher

LNP gets creative with content to boost subscriptions during pandemic

11 August 2020 By Jenelle Janci

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Eidosmedia

In time of crisis, Los Andes accelerates new revenue models, digitisation

10 August 2020 By Luis García

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Tipser - Ecommerce

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