Topics Audience

Audience: Other + Consumer Experience + Facebook + Paywall Models + Brand Campaigns + Churn Reduction + Microsoft 24 Articles

El Tiempo tool helps editors predict content’s success

18 May 2022 By Michelle Palmer Jones

UOL explores new options with paywalls

27 March 2022 By Michelle Palmer Jones

Grupo Reforma explores subscriber churn using new tools

22 March 2022 By Brie Logsdon

All news media must be obsessed with upload speed

13 December 2021 By Sergio Sicheri

La Tercera appeals to subscribers’ appetites with digital subscription offer

20 September 2021 By Sebastián Rivas

Top Audience Articles Viewed in the Past Month

Premium content, proper messaging are the subscriptions formula at El Nuevo Día

1 July 2021 By Mauricio Romero

GNI Subscriptions Lab reveals 3 acquisition insights

14 June 2021 By Matt Lindsay & Arvid Tchivzhel

La Voz de Galicia transitions paywall model through pandemic

3 June 2021 By Mauricio Romero

El País reader revenue model adds 1.9 million subscribers

19 April 2021 By Mauricio Romero

15 media companies selected for Latin American Audience Analytics Accelerator

31 March 2021 By Dawn McMullan

El Tiempo shares lessons learned in charging for content

11 March 2021 By Mauricio Romero

News publishers should be leery of Facebook, Google algorithms

9 March 2021 By Sergio Sicheri

Facebook and INMA launch Audience Analytics Accelerator for Latin America

17 February 2021 By Dawn McMullan

WhatsApp offers a potential subscription journey for media companies

17 January 2021 By Stephanie Lievano

In time of crisis, Los Andes accelerates new revenue models, digitisation

10 August 2020 By Luis García

El Nuevo Día celebrates 50 years of covering Puerto Rico

6 July 2020 By Jennifer Serrano

El Comercio tackles the harmful virus of fake news

19 April 2020 By Jaime Bedoya

Clarín Brand Studio focuses on data-driven content for advertisers

16 December 2019 By Santiago Arieu

Some news publishers reviewing paywalls in response to Google’s Chrome 76

6 August 2019 By L. Carol Christopher

OneMetro reaches millions with Sagrosso cooking videos

6 August 2019 By Estefanía Cervantes

GFR, Nine create trust, community with local audiences

16 May 2019 By Dawn McMullan

Digging into culture change with Ringier Axel Springer, SCMP, RBS

15 May 2019 By Dawn McMullan

Re-thinking company strategy scaled up digital subscriptions at RBS, Handelsblatt

21 March 2019 By Newsplexer Projects

News media transformation in 5 key action points

16 October 2018 By Sabrina Passos

First

Prev

1

Next

Last

Why Become A Member?

Strategic Reports

Total access to all INMA reports on just-in-time topics, trends, and case studies
Member Directory

The most powerful tool in media: global peer connections at the leading companies
Industry Headlines

Daily news industry headlines personally curated by INMA, inclusive of archives
Best Practices

Thousands of best practices and case studies to grow audience, revenue, and brand
Crowdsourced Ideas

Learn what fellow INMA members are prioritising: most-read, social shares, searches
Conference Presentations

Thousands of INMA conference presentations for ideation and benchmarking
Webinars

Bring INMA to your computer or phone with exclusive case study-based Webinars
Newsletters

Subscribe to 20+ newsletters by latest content, topic, or world region
Conference Discounts

Members enjoy up to 50% registration discounts on INMA conferences worldwide

Become A Member

Already have an account? Log in now

By continuing to browse or by clicking “ACCEPT,” you agree to the storing of cookies on your device to enhance your site experience. To learn more about how we use cookies, please see our privacy policy.

I ACCEPT