Topics Audience

Audience: Other + Audience Strategy + Reader Retention + Facebook + Audience Segmentation + Paywall Models + Churn Reduction + Membership + Digital Subscriptions 46 Articles

India could build a digital subscriptions market larger than its Western peers

15 August 2022 By Paula Felps

HT Media uses WhatsApp, personalisation to increase subscriptions for financial product

1 August 2022 By Paula Felps

Maharashtra Times asks readers what they really want

11 July 2022 By Prinay Manjeshwar

Jagran New Media recognises people making India stronger during pandemic

23 May 2022 By Priyanka Sharma

Small, mid-sized Indian publishers are rethinking advertising revenue

9 May 2022 By David Sangma

Top Audience Articles Viewed in the Past Month

Hindu Group experiments with digital subscriptions

19 April 2022 By Shelley Seale

Jagran New Media recognises leaders in technology and innovation

2 February 2022 By Priyanka Sharma

Amar Ujala drives paid subscriptions with podcast

17 January 2022 By Neha Sikri

BloombergQuint shares strategies on growing its digital subscription business

22 November 2021 By Shelley Seale

Indian subscriptions initiative surfaces pillars for growth

16 November 2021 By Madhavi Sekhri

ABP Network grows its audience through hyper-local community segmentation

26 October 2021 By Shelley Seale

Companies see success with subscription, advertising business model transformations

15 August 2021 By Shelley Seale, Paula Felps, Michelle Palmer Jones

Times of India app allowed audience to safely celebrate Bappa and Santa

16 June 2021 By Siddharth Varma

Times of India campaign encourages women’s representation in politics

26 May 2021 By Debadyuti Karan

Strong foundations, habit formation create basis of subscriber retention strategy

10 May 2021 By Utkarsh Arora

Amar Ujala campaign rekindles love for Hindi language

26 April 2021 By Neha Sikri

Straits Times allows subscribers to share content with social circles

25 April 2021 By Chew V Ming

Media advertising will feel pandemic hit until 2023

25 March 2021 By Shelley Seale

Business Standard widens its funnel to find paying consumers

11 March 2021 By Shelley Seale

What India’s content monetisation for news media might look like in 5 years

4 March 2021 By Shelley Seale

Printers Mysore uses the pandemic as an opportunity to innovate new products

4 February 2021 By Shelley Seale

Times She UnLTD recognises, celebrates female entrepreneurs in India

21 September 2020 By Sumeli Chatterjee

Times of India’s Out & Proud classified campaign inspires LGBTQ inclusion

7 September 2020 By Sumeli Chatterjee & Alexander Valladares

Now is the time to reimagine magazine publishing in India

26 August 2020 By Anant Nath

The Hindu shares 7 fundamentals of a successful digital subscription business

25 August 2020 By Shelley Seale

The Times of India’s campaign finds Kolkata's Women Heroes

3 August 2020 By Debadyuti Karan

Dainik Jagran Inext’s live radio updates ensure credibility of COVID-19 news

8 July 2020 By Chetan Sehgal

Mumbai Mirror print, video initiative looks back to help city build future

28 June 2020 By Sumeli Chatterjee

Collaboration, connection form foundation of platform success at Jagran New Media

24 June 2020 By Shelley Seale

Dainik Bhaskar asks readers, employees to help feed poor during lockdown

22 June 2020 By Pawan Agarwal

Research decodes consumer, advertiser sentiment in South Asia post-COVID

4 June 2020 By Shelley Seale

Facebook Shops launches amid global lockdown

2 June 2020 By Lorna White

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