Topics Audience

Audience: Other + Audience Strategy + Reader Retention + Facebook + Audience Segmentation + Paywall Models + Churn Reduction + Membership + Digital Subscriptions 401 Articles

Financial publication Talouselämä introduces digital weekly edition as print alternative

24 January 2023 By Johanna Suhonen

Kleine Zeitung builds digital brand with future journalism focus

22 January 2023 By Andrea Rachbauer

Die Presse creates a subscriber gift that keeps on giving

17 January 2023 By Katrin Halbhuber

The Courier increases engagement with 3 experimental, personalised subscriber e-mail updates

2 January 2023 By Alison Wallace

NTM launches holiday contests to engage subscribers, drive pageviews

20 December 2022 By Jens Pettersson

Top Audience Articles Viewed in the Past Month

Schibsted provides B2B customers with All Access product

12 December 2022 By Line Berger Andersen

VK shares the secrets to attracting — and keeping — young audiences

6 December 2022 By Marie Albinsson

3 European media companies grow digital audiences through experimentation

4 December 2022 By Paula Felps

Cross-company collaboration helps media companies reach subscription goals

1 December 2022 By Jessica Spiegel

3 European media companies share winning audience diversity efforts

1 December 2022 By Elaine Sung

Framework, governance, and sustainability are key to digital subscription success

30 November 2022 By Paula Felps

Schibsted’s live content strategy creates a better journey for subscribers

27 November 2022 By Victor Isaksen

Turun Sanomat shares 6 lessons learned with newsletter engagement project

20 November 2022 By Johanna Käkönen & Rami Nieminen

pd digital Hub uses data to help newsroom drive subscriptions

7 November 2022 By Jonas Haag

Case studies illustrate how digital subscriptions are up 37% since last year

6 November 2022 By Jessica Spiegel, Paula Felps, Elaine Sung, Michelle Palmer Jones

Público boosts conversion, retention with space for reader interaction with company

23 October 2022 By Inês Espojeira

Die Zeit increases engagement with book club, related newsletter

12 October 2022 By Johann Volkmer

Stavanger Aftenblad creates popular podcast when it reopens cold case

10 October 2022 By Tarald Aano

Mediahuis finds a unique way to tell readers they matter

3 October 2022 By Hanne Hendrickx & Renée Van Soom

Study tour of 6 Danish media companies shows focus on core readers, digital platforms

29 September 2022 By Dawn McMullan

NTM captures sports fanatics with live TV to strengthen subscriber loyalty

25 September 2022 By Jens Pettersson

Amedia turns the smart use of data into financial success

19 September 2022 By Bill Fryman

Público puts people first in its quest for innovation

15 September 2022 By Bill Fryman

12 years in, The Times’ controversial paywall yields 445,000 subscribers

14 September 2022 By Ernst Poulsen

How MVP became the most subscribed-to sports media in Latvia

12 September 2022 By Ingmārs Jurisons

The Economist moved from a legacy newsroom to a data-influenced one

7 September 2022 By Paula Felps

Kleine Zeitung Next works closely with Gen Z to deliver content young readers want

30 August 2022 By Andrea Rachbauer

Content recommendation supports subscriber growth for 3 conversion segments

21 August 2022 By Thomas Steisel

Stampen Media increased e-paper retention rates with step-up offer

15 August 2022 By Cecilia Ingman

Zeit Online changes onboarding to leverage subscriptions from day one

3 August 2022 By Marielle Egert & Philipp Rapp

The Economist moves decisively digital while staying true to its values

25 July 2022 By Peter Bale

The Economist shares lessons in digital content success

25 July 2022 By Peter Bale

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