Topics Audience

Audience: Other + Audience Segmentation + Apple + Microsoft + Newsletters/Alerts + Consumer Experience + Personalisation 17 Articles

News Corp Australia personalises news with state-based mastheads

23 January 2023 By Maggie Burke

Readers shape Age’s election coverage by sharing 6 topics that matter to them

16 January 2023 By Michael Bachelard & Gay Alcorn

Nine finds success approaching newsletters as journalism, not marketing

9 January 2023 By Mex Cooper, Joe Fenton, Saloni Desai

Crikey creates an editorial series with a marketing campaign in mind

11 September 2022 By Jane Mahoney

Sydney Morning Herald, Age seek professional help to handle COVID-related comments

11 October 2021 By Orietta Guerrera

Top Audience Articles Viewed in the Past Month

Stuff offers daily challenge to keep readers connected, entertained during lockdown

26 September 2021 By Janine Fenwick

NZME’s OneRoof grows with personalisation, automation, and AI tools

10 May 2021 By Helen Hill

Newsletter dashboards measure dozens of metrics at Sydney Morning Herald, Age

27 April 2021 By Mex Cooper

Revamped lifestyle content in Sydney Morning Herald, The Age keeps subscribers engaged

8 December 2020 By Julia Naughton

Nine’s newsrooms double down on newsletters as key content platform

11 October 2020 By Mex Cooper

Nine’s Ink platform integrates print, digital production in complex newsrooms

23 August 2020 By Ben Woodhead

Stricter enforcement of App Store guidelines leads to media subscription woes

7 July 2020 By L. Carol Christopher

Sydney Morning Herald uses systematic experiments to enhance product, services

20 May 2019 By Antony Pinshaw

Spinoff reaches 1 in 20 voters with Policy exploration tool

2 January 2019 By Chris McIntyre

Successful product development requires rethinking more than product

3 December 2018 By Jess Ross

News Regional Media delivers targeted content to grow subscriptions across 30 titles

4 November 2018 By Mark Furler

Mathrubhumi future careers campaign engages millions of youth, parents

31 January 2018 By M V Shreyams Kumar

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