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Topics Audience

Audience: Other + Audience Segmentation + Apple + Microsoft + Consumer Experience + Print Engagement + Brand Campaigns 1,434 Articles

Hyper-local strategies can help news publishers accelerate subscription growth

26 March 2023 By John DeFriest & Justin Eisenband

Mediahuis, Tamedia share data-driven strategies that grow subscriptions

21 March 2023 By Robert Okpu

BBC centres engagement strategy on building community

20 March 2023 By Robert Okpu

Alabama Media Group ends 4 print publications, shares lessons learned

20 March 2023 By Peter Bale

A look into the process of ending 4 print editions at Alabama Media Group

16 March 2023 By Peter Bale

Top Audience Articles Viewed in the Past Month

Recent eye-catching ads play with format, space

1 March 2023 By Lewis Boulton

BBC product manager shares how automation, AI can help media reach fragmented audiences

22 February 2023 By Paula Felps

News media’s future involves the intersection of personalisation, relevancy, the rise of AI

20 February 2023 By Chris Petitt

Amar Ujala’s editorial initiative honours India’s freedom fighters

15 February 2023 By Ashima Caroli

Gannett’s fresh onboarding process indicates new subscribers are more engaged

14 February 2023 By Phil Schroder

OneLog unites readers, Swiss media companies with single login

13 February 2023 By Patrick Rademacher & Marc Isler

Newsrooms in the digital age: Are traditional news sections obsolete?

12 February 2023 By Dr. Dietmar Schantin

There is still a lot media product teams can learn from tech

7 February 2023 By Jodie Hopperton

Russmedia book project teaches children about climate change

2 February 2023 By Anke Hilger

Dainik Jagran-inext honours pandemic doctors with awards event

26 January 2023 By Chetan Sehgal

Financial publication Talouselämä introduces digital weekly edition as print alternative

24 January 2023 By Johanna Suhonen

News Corp Australia personalises news with state-based mastheads

23 January 2023 By Maggie Burke

Ekstra Bladet teams with software company to explain whistleblower law

19 January 2023 By Joen Jay Dahl

Die Presse creates a subscriber gift that keeps on giving

17 January 2023 By Katrin Halbhuber

Maharashtra Times delivered religious blessings to readers during lockdown

17 January 2023 By Partha Joshi

Readers shape Age’s election coverage by sharing 6 topics that matter to them

16 January 2023 By Michael Bachelard & Gay Alcorn

Philadelphia Inquirer scores big with Gameday Central

15 January 2023 By Cary Betagole

Stuff reconstructs 20,000 years of Earth’s changing temperature

3 January 2023 By Felippe Rodrigues

Ekstra Bladet Brand Stories shows life on the “good side” of the prison bars

29 December 2022 By Joen Jay Dahl

Funke Mediengruppe fights for good journalism, regardless the platform, with 4 strategies

19 December 2022 By Julia Becker

Gannett’s Subscriber Appreciation Month rewards subscribers “just because” while testing gamification

12 December 2022 By Phil Schroder

3 European media companies share winning audience diversity efforts

1 December 2022 By Elaine Sung

ABP extends its reach by creating new ad solutions during national festival

30 November 2022 By Paula Felps

Manorama Online summit looks at post-pandemic digital education

29 November 2022 By P Sanilkumar

Schibsted’s live content strategy creates a better journey for subscribers

27 November 2022 By Victor Isaksen

Step Up Your Business celebrates altruistic South African entrepreneurs

27 November 2022 By Gayle Edmunds

78% of consumers are loyal to brands that treat them as individuals

21 November 2022 By Mark Zohar

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