Topics Audience

Pricing + Consumer Experience + Apple + Churn Reduction + Print Subscriptions 825 Articles

News publishers can prevent churn with help from apps

25 January 2023 By Paula Felps

Financial publication Talouselämä introduces digital weekly edition as print alternative

24 January 2023 By Johanna Suhonen

News Corp Australia personalises news with state-based mastheads

23 January 2023 By Maggie Burke

Media companies can maximise reader revenue amid the economic downturn

18 January 2023 By Greg Piechota

Die Presse creates a subscriber gift that keeps on giving

17 January 2023 By Katrin Halbhuber

Top Audience Articles Viewed in the Past Month

Readers shape Age’s election coverage by sharing 6 topics that matter to them

16 January 2023 By Michael Bachelard & Gay Alcorn

Philadelphia Inquirer scores big with Gameday Central

15 January 2023 By Cary Betagole

Subscription marketing analytics should start small, involve humans

8 January 2023 By Greg Piechota

Subscription marketing analytics should start small and involve humans

4 January 2023 By Greg Piechota

Ekstra Bladet Brand Stories shows life on the “good side” of the prison bars

29 December 2022 By Joen Jay Dahl

Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)

26 December 2022 By Matt Lindsay

Funke Mediengruppe fights for good journalism, regardless the platform, with 4 strategies

19 December 2022 By Julia Becker

Are media micropayments back?

15 December 2022 By Abhishek Dadoo

Gannett’s Subscriber Appreciation Month rewards subscribers “just because” while testing gamification

12 December 2022 By Phil Schroder

Piano shares how publishers can improve retention in a post-pandemic world

7 December 2022 By Paula Felps

ABP extends its reach by creating new ad solutions during national festival

30 November 2022 By Paula Felps

Manorama Online summit looks at post-pandemic digital education

29 November 2022 By P Sanilkumar

Schibsted’s live content strategy creates a better journey for subscribers

27 November 2022 By Victor Isaksen

WSJ’s Future of Everything Festival engages new audiences as hybrid event

14 November 2022 By Minh-Y Tran

Free Press patron programme rewards loyal subscribers with access, benefits

13 November 2022 By Erin Lebar

These 4 tips can turn inflation into an opportunity for media companies

7 November 2022 By Nathan Hart & Luke Boutwell

The Independent shares e-commerce strategies for new revenue

2 November 2022 By Paula Felps

Media companies must make improvements to counter involuntary churn

25 October 2022 By Johanna Suhonen

What factors are driving the news industry’s revenue challenges?

25 October 2022 By Justin Eisenband

Público boosts conversion, retention with space for reader interaction with company

23 October 2022 By Inês Espojeira

UGC contributors are integral to successful content strategies

9 October 2022 By Leigh Adams

Voice of customer programmes serve as touchpoint for publisher processes

4 October 2022 By Phil Schroder

Mediahuis finds a unique way to tell readers they matter

3 October 2022 By Hanne Hendrickx & Renée Van Soom

Print subscription pricing strategy aggressiveness depends on print runway

29 September 2022 By Peter Doucette & Matt Lindsay

Community-focused tools, tactics help media companies hit KPI, ROI goals

28 September 2022 By Leigh Adams

NTM captures sports fanatics with live TV to strengthen subscriber loyalty

25 September 2022 By Jens Pettersson

Research: Person-centered language in news builds trust, connects with stigmatised groups

22 September 2022 By Katalina Deaven

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