Topics Advertising

Social Media + Mobile Advertising + Google + Apple 195 Articles

Ekstra Bladet prepares for a privacy-centric advertising ecosystem

11 May 2022 By Paula Felps

NTM refreshes its social media strategy, doesn’t focus on pageviews

9 May 2022 By Jens Pettersson

Newsletters offer commercial opportunities for news media companies

27 April 2022 By Mark Challinor

Publisher wonders if Elon Musk will be Loki or Tony Stark

27 April 2022 By Peter Bale

First-party data, newsletters offer ad revenue opportunities to media

26 April 2022 By Mark Challinor

Top Advertising Articles Viewed in the Past Month

SMS is an advertising giant that keeps growing

13 April 2022 By Mark Challinor

5 digital ad trends to share with media planners, buyers

12 April 2022 By Mark Challinor

8 ways to make mobile advertising better

1 March 2022 By Mark Challinor

8 ways to make mobile advertising better for your target audience

24 February 2022 By Mark Challinor

India’s competition watchdog follows up on publisher complaints about Google

20 February 2022 By L. Carol Christopher

Is content marketing the new weapon in our advertiser toolbox?

15 February 2022 By Mark Challinor

Jagran New Media recognises leaders in technology and innovation

2 February 2022 By Priyanka Sharma

From FLoC to Topics: what the Google shift means for publishers

25 January 2022 By Earl J. Wilkinson

Amar Ujala’s Shubh Labh 2020 brings retailers, consumers together

14 November 2021 By Neha Sikri

Canadian Liberals’ first 100 days prioritise level digital playing field

4 November 2021 By L. Carol Christopher

ACCC report finds Google ad tech dominance harms media, makes 6 recommendations

17 October 2021 By L. Carol Christopher

Survey shares media companies’ thoughts on first-party data model

13 October 2021 By Shelley Seale

What media companies need to know about Apple’s News Partner Programme

13 September 2021 By Robert Whitehead

Why Chrome’s third-party cookie ban delay shouldn’t delay media’s response

9 September 2021 By Jesse Moeinifar

Apple Pay dominates mobile payments in the wake of COVID-19

24 August 2021 By Lorna White

Daily Prothom Alo’s ad campaign bridges print and digital platforms

23 August 2021 By Matiur Rahman

Google executives demystify the end of third-party cookies for INMA members

18 August 2021 By Shelley Seale

Google fined €500 million by France for series of infractions in negotiations with media

5 August 2021 By L. Carol Christopher

Jagran New Media advertiser uses influencers for COVID-19 campaign

11 July 2021 By Priyanka Sharma

News companies can thrive after the (delayed) cookie apocalypse

30 June 2021 By Shelley Seale

YouTube, newsletters underpin content marketing trends coming out of pandemic

2 June 2021 By Sean Stanleigh

McKinsey partner shares advice on data privacy and media advertising

13 May 2021 By L. Carol Christopher

New INMA report aims to decode ad tech ecosystem for news publishers

29 April 2021 By Dawn McMullan

The trustworthiness of news organisations begins with a Google search

7 April 2021 By Katalina Deaven

The billion-dollar gap: Facebook, global news industry earn almost the same amount

5 April 2021 By Dr. Merja Myllylahti

Google confirms plans to end tracking users, forever changing digital advertising

4 March 2021 By Greg Piechota

What the third-party cookie apocalypse means for media analytics

24 February 2021 By Greg Piechota

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