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Topics Advertising

Microsoft + E-Commerce + Self-Service Advertising + Advertising: Other + Adblocking + Programmatic 30 Articles

Spotify created 3 products to address challenges for podcast advertisers

8 November 2022 By Paula Felps

What factors are driving the news industry’s revenue challenges?

25 October 2022 By Justin Eisenband

Sponsored content offers opportunity for media to grow revenue

10 August 2022 By Matthew Snyder

News publishers are strongly positioned to grow affiliate e-commerce revenue models

25 July 2022 By Justin Eisenband

In-banner video ads should be a top priority for news publishers

25 May 2022 By Matthew Snyder

Top Advertising Articles Viewed in the Past Month

Books, sports merchandise offer compelling e-commerce opportunities

4 January 2022 By Phil Schroder

Is BuzzFeed’s approach to advertising a lesson for all news publishers?

11 October 2021 By Mark Challinor

NBC streams holiday shopping event from pandemic-safe sets

7 June 2021 By Dana Haller

Wall Street Journal, Spotify partnership attracts followers, sponsorship opportunities

12 October 2020 By Brielle Buis

These 4 e-commerce pandemic trends are likely to stay

29 June 2020 By Jessica Robinson

Programmatic has taken a huge hit, but opportunities can be found

12 May 2020 By Brie Logsdon & Dawn McMullan

Advertising in crisis: the long and winding road back

11 May 2020 By Earl J. Wilkinson

Gannett, Irish Times, Infoglobo share advertising rebound strategies

11 May 2020 By Brie Logsdon

Research shows where the COVID-19 bump sits and how Facebook ads are faring

4 May 2020 By Grzegorz Piechota

Is news media ready for the growth opportunities in a cookieless future?

29 April 2020 By Shelley Seale

Globe and Mail helps content advertisers in face of COVID-19

12 April 2020 By Garth Thomas

Economic predictions + cost takeout measures publishers can implement now

8 April 2020 By Shelley Seale

7 ways publishers can help their advertisers right now

24 March 2020 By Ameet Shah

Independent restaurants need your B2C intervention — now

24 March 2020 By Earl J. Wilkinson

COVID-19 coverage sparks massive increases in subscription starts, engagement

23 March 2020 By Dawn McMullan

The short- and long-term impact of COVID-19 to news publishers

22 March 2020 By Ken Harding

Simplifying the complex is key to helping marketing, advertising clients

22 December 2019 By Cathy Colliver

Where should analytics live within a media organisation?

7 July 2019 By Matt Lindsay

How the move from product-first to customer-first changed news brands

27 June 2019 By Shelley Seale

Key to digital advertising: viewability metrics

14 May 2019 By Newsplexer Projects

Advertising sales reps must develop data + trust for deeper partnerships

10 April 2019 By Darrell Kunken

3 ways to develop media advertising superstar sellers

10 March 2019 By Brie Logsdon

How to help media advertisers reach younger audiences

1 January 2019 By Darrell Kunken

Gannett revamps local restaurant’s ad strategy with big results

9 September 2018 By Benton Schoenrock

Star Metroland Media boosts ad sales with quirky national campaign

28 August 2018 By Guy Leshinski

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