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Topics Advertising

E-Commerce + Video Advertising + Print Advertising + COVID-19 + Programmatic 36 Articles

Sponsored content offers opportunity for media to grow revenue

10 August 2022 By Matthew Snyder

Upcoming Webinar: The pandemic changed the way ad buyers think

7 August 2022 By Paula Felps

News publishers are strongly positioned to grow affiliate e-commerce revenue models

25 July 2022 By Justin Eisenband

In-banner video ads should be a top priority for news publishers

25 May 2022 By Matthew Snyder

Research shows why media advertisers need to invest in video

20 April 2022 By Jessica Spiegel

Top Advertising Articles Viewed in the Past Month

Is content marketing the new weapon in our advertiser toolbox?

15 February 2022 By Mark Challinor

Does home delivery as we know it still make sense?

5 January 2022 By Zachary Kempner, Ken Harding, Justin Eisenband

Books, sports merchandise offer compelling e-commerce opportunities

4 January 2022 By Phil Schroder

Is BuzzFeed’s approach to advertising a lesson for all news publishers?

11 October 2021 By Mark Challinor

NBC streams holiday shopping event from pandemic-safe sets

7 June 2021 By Dana Haller

YouTube, newsletters underpin content marketing trends coming out of pandemic

2 June 2021 By Sean Stanleigh

Sports marketing makes pivot in 2020, advertisers get back in the game

17 December 2020 By Sean Stanleigh

LNP initiative helps businesses challenged by COVID-19

2 December 2020 By Alexandra Henry

Advance Local increases ad revenue stream through podcasting

11 November 2020 By Shelley Seale

Globe and Mail offers 5 key insights to support advertisers, readers during COVID

22 October 2020 By Shelley Seale

LNP creates glossy, branded content magazine for advertisers

11 October 2020 By Paula Felps

Spokesman-Review’s COVID ad campaign brings in US$200,000+, supports local businesses

10 August 2020 By Kathleen Coleman

These 4 e-commerce pandemic trends are likely to stay

29 June 2020 By Jessica Robinson

Programmatic has taken a huge hit, but opportunities can be found

12 May 2020 By Brie Logsdon & Dawn McMullan

Listing service at Winnipeg Free Press connects businesses with customers amidst pandemic

4 May 2020 By Erin Lebar

Is news media ready for the growth opportunities in a cookieless future?

29 April 2020 By Shelley Seale

Press Democrat helps local businesses get word out during lockdown

27 April 2020 By Karleen Arnink-Pate

Research: Advertisers benefit from the credibility of news media

27 April 2020 By Erik Grimm

7 ways publishers can help their advertisers right now

24 March 2020 By Ameet Shah

COVID-19 coverage sparks massive increases in subscription starts, engagement

23 March 2020 By Dawn McMullan

The short- and long-term impact of COVID-19 to news publishers

22 March 2020 By Ken Harding

Alabama Media Group’s hit social media series also wins big with advertisers

5 September 2019 By Sara Dyer

Key to digital advertising: viewability metrics

14 May 2019 By Newsplexer Projects

Revenue opportunities await with rise of OTT media, second prime time

9 May 2019 By Philippe Guay

Live streaming, unknown video ad placements threaten brand safety, open door for publishers

25 April 2019 By Philippe Guay

Bloomberg advertising format is responsive to client, user

15 April 2019 By Carlos Mella

Alexander City Outlook increases ad revenue 83% with TPIDigital

14 March 2019 By Tippy Hunter

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