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Topics Advertising

E-Commerce + Social Media + Advertising: Other + Google + Multi-Platform Advertising + Advertising Sales 1,166 Articles

The Hindu broke down the walls, using product to boost growth

28 March 2023 By Paula Felps

INMA publishes “INMA Knows E-commerce” curation category

27 March 2023 By Dawn McMullan

Mobile ad revenue opportunities grow for media companies this year

14 March 2023 By Mark Challinor

Media companies are experimenting with wine as a commerce, community builder

21 February 2023 By Jodie Hopperton

Pandemic consumers forever changed Connected TV, e-commerce ad experience

15 February 2023 By Mark Challinor

Are brand sponsorships at an inflection point?

14 February 2023 By Abhishek Dadoo

What media needs to know about how the pandemic changed advertising

14 February 2023 By Mark Challinor

Questions ad teams should ask themselves re: the media planner’s process

31 January 2023 By Mark Challinor

Questions ad teams should ask themselves about the media planner’s process

31 January 2023 By Mark Challinor

Kölner Stadt-Anzeiger Medien turned 200 print-only advertisers into digital buyers

30 January 2023 By Christian Scherbel

Advertising thought leaders offer glimpses into 5 key trends

18 January 2023 By Mark Challinor

3 global advertising thought leaders weigh in on 2023 outlook

17 January 2023 By Mark Challinor

Braille cover wraps, clever partnerships lead way in 2023 print innovations

12 January 2023 By Lewis Boulton

INMA President Maribel Perez Wadsworth shares news industry outlook for 2023

11 January 2023 By Paula Felps

The Hindu creates nostalgic, engaging campaign for iconic brand

11 January 2023 By Lavanya Rangarajan

ABP Group sweetens the deal with Cadbury Gaane Mishti campaign, event

9 January 2023 By Sumilita Auddy

What will 2023 bring to news media advertising teams and advertisers?

4 January 2023 By Mark Challinor

Mediahuis offers lessons from digital-focussed, post-COVID ad sales team restructure

3 January 2023 By Mark Challinor

Mediahuis shares lessons from ad sales team restructuring

3 January 2023 By Mark Challinor

These 3 advertising revenue generators offer opportunity in 2023

28 December 2022 By Christian Scherbel

Should advertisers worry about brand safety on social media?

27 December 2022 By Shazia Khan

Media companies are restructuring ad sales teams to reflect current needs

15 December 2022 By Sarah Schmidt, Elaine Sung, Michelle Palmer Jones

Ad sales teams support clients with new technology in changing environment

14 December 2022 By Sarah Schmidt, Paula Felps, Jessica Spiegel

The “feel-good bundle” needs to replace the forced advertisement bundle

11 December 2022 By Christian Scherbel

Advertisers are adapting to industry changes with focus on data, right buyers

8 December 2022 By Mark Challinor

News publishers are moving their Big Tech focus to advertising revenues

7 December 2022 By Robert Whitehead

Ad brands need more data to navigate privacy, consent

7 December 2022 By Mark Challinor

Ad brands need more data sources to navigate privacy, consent

6 December 2022 By Mark Challinor

ABP extends its reach by creating new ad solutions during national festival

30 November 2022 By Paula Felps

Now, next, later ad strategy keeps Irish Times ad sales team focused

28 November 2022 By Mark Challinor

Irish Times, NTM plan for their advertising futures

23 November 2022 By Mark Challinor

Spotify created 3 products to address challenges for podcast advertisers

8 November 2022 By Paula Felps

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