Topics Advertising

E-Commerce + Social Media + Adblocking + COVID-19 + Programmatic 37 Articles

The Independent shares e-commerce strategies for new revenue

2 November 2022 By Paula Felps

Examiner Group creates dynamic advertising experience for EZ Living Interiors

11 October 2022 By Brendan Whyte

Right mixture of cross-media ad offers will bring in revenue

6 July 2022 By Mark Challinor

The right mixture of cross-media ad offers will bring in revenue

5 July 2022 By Mark Challinor

Bild’s #TogetherAgainstCorona campaign encourages vaccinations

5 July 2022 By Claudius Senst

Top Advertising Articles Viewed in the Past Month

NTM refreshes its social media strategy, doesn’t focus on pageviews

9 May 2022 By Jens Pettersson

Kölner Stadtanzeiger finds success selling direct, regionally focused advertising

25 April 2022 By Christian Scherbel

4 drivers help create digital offerings that scale for local advertisers

2 March 2022 By Christian Scherbel

Archant excelled during pandemic with focus on its people, ad clients, newsroom

23 February 2022 By Michelle Palmer Jones

New European law protects readers, media from real-time bidding dangers

16 February 2022 By Michelle Palmer Jones

Serve local advertisers by scaling digital direct sales in the long tail of print

30 January 2022 By Christian Scherbel

INM’s Programmatic Plus takes advertising to the next level

29 November 2021 By Brian Sheehan

4 tools help news publishers prepare for disappearance of third-party cookies

24 October 2021 By Christoph Pleitgen

Schibsted Partnerstudio creates playful video campaign for Nordic retail giant

27 July 2021 By Mads Gudim Burheim

Ekstra Bladet turns its Web site into a home cinema during lockdown

31 May 2021 By Joen Jay Dahl

The rise of direct e-commerce offers media a smart revenue path

23 May 2021 By David Jeremias Vogt

Reach PLC shares 3 pillars of digital transformation

24 March 2021 By Shelley Seale

Gazeta Wyborcza mines its articles to better target ads by context

18 March 2021 By Greg Piechota

Irish Times initiative boosts advertising partnerships during pandemic

10 February 2021 By Shelley Seale

Research: Two-thirds of UK appreciate journalism more since pandemic

8 February 2021 By Lorna White

Lockdown 3.0: UK print campaigns educate, nurture, encourage vaccination

7 February 2021 By Hannah Ohm Thomas

Newsworks shares best print ads of 2020

22 December 2020 By Hannah Ohm Thomas

Dennis Publishing boosts revenue through acquisitions and affiliate content-to-commerce models

18 November 2020 By Dawn McMullan

How Aftonbladet is capitalising on a new revenue stream: e-commerce

4 October 2020 By Shelley Seale

2020 print ads take aim at COVID-19

29 September 2020 By Hannah Ohm Thomas

The Guardian shares its programmatic strategy as third-party data disappears

23 September 2020 By Shelley Seale

How to optimise ad revenue without sacrificing user experience

29 July 2020 By Shelley Seale

As traditional media gains relevance over social media, what happens to advertising?

27 July 2020 By Erik Grimm

UK publishers back efforts to kick-start country

5 July 2020 By Hannah Ohm Thomas

The coronavirus crisis is a media crisis, but it could be worse

29 June 2020 By Eirik H. Winsnes

Mediafin platform unites Belgian business community during pandemic

28 June 2020 By Tom Michiels

From gambling to breakfast delivery, media revenue generation gets creative

26 May 2020 By Brie Logsdon & Shelley Seale

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