Topics Advertising

E-Commerce + New Product Development + Mobile Advertising 27 Articles

Telegraph collects data for newsroom to underpin subscription-first model

21 March 2022 By Michelle Palmer Jones

Helsingin Sanomat reinvented print media for younger audiences

19 January 2022 By Shelley Seale

INM’s Programmatic Plus takes advertising to the next level

29 November 2021 By Brian Sheehan

4 tools help news publishers prepare for disappearance of third-party cookies

24 October 2021 By Christoph Pleitgen

The rise of direct e-commerce offers media a smart revenue path

23 May 2021 By David Jeremias Vogt

Top Advertising Articles Viewed in the Past Month

Dagens Nyheter e-commerce revenue stream doubles since 2019 launch

14 April 2021 By Shelley Seale

NRC launches its NRC Audio App podcast platform

8 March 2021 By Paula Felps

Dennis Publishing boosts revenue through acquisitions and affiliate content-to-commerce models

18 November 2020 By Dawn McMullan

How Aftonbladet is capitalising on a new revenue stream: e-commerce

4 October 2020 By Shelley Seale

How to optimise ad revenue without sacrificing user experience

29 July 2020 By Shelley Seale

Mediafin platform unites Belgian business community during pandemic

28 June 2020 By Tom Michiels

Facebook Shops launches amid global lockdown

2 June 2020 By Lorna White

Mobile trends for 2020: apps, advertising, and AI

18 December 2019 By Shelley Seale

Ekstra Bladet, JP/Politikens Hus launch platform to address third-party data blocking

9 December 2019 By Signe Skarequist & Kasper Worm-Petersen

Direct-to-consumer publishers, advertisers brands must focus on strengths, not sales

20 November 2019 By Lorna White

6 feature checklist of a powerful mobile strategy

11 November 2019 By Mark Challinor

Is mobile the future of television for advertisers?

6 October 2019 By Lorna White

Schibsted’s grocery research proves mobile advertising ROI

15 September 2019 By Tomas Schultz

Der Tag app uses automatic content curation to grow digital subscriptions

8 September 2019 By Nico Wilfer

Schibsted develops innovative ad format for mobile gifting campaigns

9 July 2019 By Tomas Schultz

Ekstra Bladet connects female Millennials, advertisers with Shero niche media brand

30 June 2019 By Mette Pabst

How to monetise mobile storytelling’s future

12 May 2019 By Mark Challinor

Localised messaging elevates brands from mainstream advertising

9 April 2019 By Lorna White

Voucher codes, mobile coupons are key audience, advertising engagement tools

26 February 2019 By Mark Challinor

Why a mobile-first, commercial audit is imperative to publishers

5 December 2018 By Mark Challinor

Styria connects auto advertiser with women through sponsored content

15 October 2018 By Elisabeth Sonnleitner

UK digital ad spend continues to focus on mobile

30 September 2018 By Lorna White

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