Topics Advertising

Brand Studios + Video Advertising + Advertising Retention + Social Media + Marketing Services 32 Articles

In-banner video ads should be a top priority for news publishers

25 May 2022 By Matthew Snyder

Research shows why media advertisers need to invest in video

20 April 2022 By Jessica Spiegel

NBC streams holiday shopping event from pandemic-safe sets

7 June 2021 By Dana Haller

YouTube, newsletters underpin content marketing trends coming out of pandemic

2 June 2021 By Sean Stanleigh

Tribune creates virtual holiday experience for advertisers in 5 markets

5 April 2021 By Laura Strom

Top Advertising Articles Viewed in the Past Month

Advance Media connects students and colleges with virtual fair

28 March 2021 By Matthew Sourwine

Tampa Bay Times moves to print publishing twice a week

21 December 2020 By Brie Logsdon

In-house branded content agency The Kit proves a creative revenue stream for Torstar

16 December 2020 By Shelley Seale

LNP initiative helps businesses challenged by COVID-19

2 December 2020 By Alexandra Henry

Globe and Mail offers 5 key insights to support advertisers, readers during COVID

22 October 2020 By Shelley Seale

What should strategic content marketing look like during (and after) COVID-19?

3 May 2020 By Sean Stanleigh

Press Democrat helps local businesses get word out during lockdown

27 April 2020 By Karleen Arnink-Pate

Research: Advertisers benefit from the credibility of news media

27 April 2020 By Erik Grimm

How to find marketing purpose during a pandemic

19 April 2020 By Cathy Colliver

Simplifying the complex is key to helping marketing, advertising clients

22 December 2019 By Cathy Colliver

Bay Area News Group increases digital advertising results with in-house SaaS platform

1 December 2019 By Olga Mitina

New York Times Readerscope turns article data into action

11 November 2019 By Kendell Timmers

Focus on the “why” of an advertising plan to win over clients

1 October 2019 By Darrell Kunken

5 current content marketing trends for media advertisers

8 September 2019 By Sean Stanleigh

Alabama Media Group’s hit social media series also wins big with advertisers

5 September 2019 By Sara Dyer

Chicago Tribune’s Studio 1847 exceeds targets with Groupon Coupon native ad campaign

4 June 2019 By Laura Strom

From Amazon to local advertisers, 5 news brands learn to better engage

15 May 2019 By Dawn McMullan

Revenue opportunities await with rise of OTT media, second prime time

9 May 2019 By Philippe Guay

Live streaming, unknown video ad placements threaten brand safety, open door for publishers

25 April 2019 By Philippe Guay

Bloomberg advertising format is responsive to client, user

15 April 2019 By Carlos Mella

Advertising sales reps must develop data + trust for deeper partnerships

10 April 2019 By Darrell Kunken

Alexander City Outlook increases ad revenue 83% with TPIDigital

14 March 2019 By Tippy Hunter

Advertising clients need help honouring privacy laws while mining key data

24 February 2019 By Darrell Kunken

Research: How video increases ad revenue, audience engagement

12 February 2019 By Philippe Guay

Digital Billboard Network creates lucrative revenue stream for Oahu Publications

13 December 2018 By Shelley Seale

Tribune’s Studio 1847 scores big on social media with Snowfall campaign

27 November 2018 By Laura Strom

Automation helps publishers report better data to ad customers more quickly

19 November 2018 By Darrell Kunken

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