Topics Advertising

Brand Studios + Video Advertising + Advertising Retention + Programmatic + New Product Development + Google + Microsoft 42 Articles

Ekstra Bladet teams with software company to explain whistleblower law

19 January 2023 By Joen Jay Dahl

Russmedia introduces employer reviews on job portal, increasing engagement for ländlejob.at

10 January 2023 By Claudia Nessler

The Irish Times takes its green initiatives to digital advertisers

5 January 2023 By Hannah Bates

Hanza Media reinvents print with the GG Pop Up Paper

16 October 2022 By Srđan Sandić

Right mixture of cross-media ad offers will bring in revenue

6 July 2022 By Mark Challinor

Top Advertising Articles Viewed in the Past Month

The right mixture of cross-media ad offers will bring in revenue

5 July 2022 By Mark Challinor

UK advertising alliance drives media publisher revenue

14 June 2022 By Danny Spears

NTM shares its mission to become Sweden’s best advertising sales organisation

8 June 2022 By Paula Felps

Ekstra Bladet prepares for a privacy-centric advertising ecosystem

11 May 2022 By Paula Felps

Kölner Stadtanzeiger finds success selling direct, regionally focused advertising

25 April 2022 By Christian Scherbel

Telegraph collects data for newsroom to underpin subscription-first model

21 March 2022 By Michelle Palmer Jones

4 drivers help create digital offerings that scale for local advertisers

2 March 2022 By Christian Scherbel

New European law protects readers, media from real-time bidding dangers

16 February 2022 By Michelle Palmer Jones

Serve local advertisers by scaling digital direct sales in the long tail of print

30 January 2022 By Christian Scherbel

Helsingin Sanomat reinvented print media for younger audiences

19 January 2022 By Shelley Seale

INM’s Programmatic Plus takes advertising to the next level

29 November 2021 By Brian Sheehan

Adresseavisen’s visual campaign emphasises the importance of sustainability for local ad client

2 September 2021 By Michelle Bjellmo

Google fined €500 million by France for series of infractions in negotiations with media

5 August 2021 By L. Carol Christopher

Schibsted Partnerstudio creates playful video campaign for Nordic retail giant

27 July 2021 By Mads Gudim Burheim

Lloyds Banking Group, Audi lean into eye-catching digital ads

13 June 2021 By Hannah Ohm Thomas

Dagens Nyheter e-commerce revenue stream doubles since 2019 launch

14 April 2021 By Shelley Seale

NRC launches its NRC Audio App podcast platform

8 March 2021 By Paula Felps

Irish Times initiative boosts advertising partnerships during pandemic

10 February 2021 By Shelley Seale

Irish Times video + print campaign drives success for Land Rover

12 November 2020 By Paula Felps

How Aftonbladet is capitalising on a new revenue stream: e-commerce

4 October 2020 By Shelley Seale

Ringier takes Volvo on tour to reinvent its image

4 October 2020 By Paula Felps

The Guardian shares its programmatic strategy as third-party data disappears

23 September 2020 By Shelley Seale

Using first-party data, Mediahuis Data Studio grows data-driven ad campaigns

19 August 2020 By Heleen De Winne

Mediafin platform unites Belgian business community during pandemic

28 June 2020 By Tom Michiels

Is news media ready for the growth opportunities in a cookieless future?

29 April 2020 By Shelley Seale

Research: Advertisers benefit from the credibility of news media

27 April 2020 By Erik Grimm

COVID-19 coverage sparks massive increases in subscription starts, engagement

23 March 2020 By Dawn McMullan

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