Topics Advertising

Brand Studios + Native Advertising + Print Advertising + Social Media + COVID-19 + Amazon + E-Commerce 192 Articles

McClatchy, Media24, Jagran pivot ad strategies based on data, audience behaviour

17 May 2022 By Michelle Palmer Jones, Paula Felps, Jalisa Haggins

Collaborative selling to ad agencies builds trust in media companies

11 May 2022 By Mark Challinor

Collaborative selling to ad agencies builds trust in news media

10 May 2022 By Mark Challinor

NTM refreshes its social media strategy, doesn’t focus on pageviews

9 May 2022 By Jens Pettersson

Print advertising remains central to the advertising mix, INMA report shows

28 April 2022 By Dawn McMullan

Top Advertising Articles Viewed in the Past Month

Publisher wonders if Elon Musk will be Loki or Tony Stark

27 April 2022 By Peter Bale

First-party data, newsletters offer ad revenue opportunities to media

26 April 2022 By Mark Challinor

UK publishers, advertisers help readers support Ukrainians in need

19 April 2022 By Lewis Boulton

NZME reframes broadband conversation for ad client with empty nester stories

18 April 2022 By Margaret Hawker

News publishers can create revenue, maintain integrity by back-populating native ads

3 April 2022 By Axel Wolrath

Print advertising should not be an afterthought

17 March 2022 By Mark Challinor

War in Ukraine is déjà vu with block list advertising issues

15 March 2022 By Mark Challinor

NZME breathes new life into market with a quarterly fashion magazine

7 March 2022 By Katie Mills

Print media advertising plays a key role alongside digital

3 March 2022 By Michelle Palmer Jones, Chandler Wieberg, Paula Felps

5 news companies share best practices in print advertising

2 March 2022 By Michelle Palmer Jones, Chandler Wieberg, Paula Felps

Speedo, Heinz lean into creativity to design eye-catching print ad campaigns

27 February 2022 By Lewis Boulton

8 ways to make mobile advertising better for your target audience

24 February 2022 By Mark Challinor

Archant excelled during pandemic with focus on its people, ad clients, newsroom

23 February 2022 By Michelle Palmer Jones

Is content marketing the new weapon in the advertiser toolbox?

16 February 2022 By Mark Challinor

Is content marketing the new weapon in our advertiser toolbox?

15 February 2022 By Mark Challinor

Recent Times of India advertisements prove print isn’t always static

6 February 2022 By Malcolm Raphael

5 more digital advertising trends that will help define 2022

2 February 2022 By Mark Challinor

Jagran New Media recognises leaders in technology and innovation

2 February 2022 By Priyanka Sharma

5 more digital advertising trends that will define 2022

1 February 2022 By Mark Challinor

Serve local advertisers by scaling digital direct sales in the long tail of print

30 January 2022 By Christian Scherbel

High-quality advertising campaigns take advantage of print, digital spaces

16 January 2022 By Lewis Boulton

Does home delivery as we know it still make sense?

5 January 2022 By Zachary Kempner, Ken Harding, Justin Eisenband

Books, sports merchandise offer compelling e-commerce opportunities

4 January 2022 By Phil Schroder

Native advertising opportunities are on the rise for news media

14 December 2021 By Mark Challinor

Newspaper ad spend, native ad opportunities are on the rise

14 December 2021 By Mark Challinor

News brands, advertisers lead climate agenda around COP26 and beyond

5 December 2021 By Lewis Boulton

Use these 3 strategies for ad teams charged with e-commerce

2 December 2021 By Mark Challinor

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