Topics Advertising

Brand Studios + Native Advertising + New Product Development + Microsoft + Video Advertising + Classifieds 32 Articles

UK advertising alliance drives media publisher revenue

14 June 2022 By Danny Spears

NTM shares its mission to become Sweden’s best advertising sales organisation

8 June 2022 By Paula Felps

News publishers can create revenue, maintain integrity by back-populating native ads

3 April 2022 By Axel Wolrath

Telegraph collects data for newsroom to underpin subscription-first model

21 March 2022 By Michelle Palmer Jones

Helsingin Sanomat reinvented print media for younger audiences

19 January 2022 By Shelley Seale

Top Advertising Articles Viewed in the Past Month

INM’s Programmatic Plus takes advertising to the next level

29 November 2021 By Brian Sheehan

Adresseavisen’s visual campaign emphasises the importance of sustainability for local ad client

2 September 2021 By Michelle Bjellmo

Schibsted Partnerstudio creates playful video campaign for Nordic retail giant

27 July 2021 By Mads Gudim Burheim

Lloyds Banking Group, Audi lean into eye-catching digital ads

13 June 2021 By Hannah Ohm Thomas

24sata partners with miss7 brand on #Pinkypromiss native ad campaign

2 June 2021 By Petra Dugandžić, Nives Jekić, Ante Franotović

Ekstra Bladet turns its Web site into a home cinema during lockdown

31 May 2021 By Joen Jay Dahl

Dagens Nyheter e-commerce revenue stream doubles since 2019 launch

14 April 2021 By Shelley Seale

NRC launches its NRC Audio App podcast platform

8 March 2021 By Paula Felps

Irish Times video + print campaign drives success for Land Rover

12 November 2020 By Paula Felps

Schibsted branded content campaign creates interest in everyday travel for advertiser

4 November 2020 By David Gustavsen Tvetene

How Aftonbladet is capitalising on a new revenue stream: e-commerce

4 October 2020 By Shelley Seale

Ringier takes Volvo on tour to reinvent its image

4 October 2020 By Paula Felps

Using first-party data, Mediahuis Data Studio grows data-driven ad campaigns

19 August 2020 By Heleen De Winne

Mediafin platform unites Belgian business community during pandemic

28 June 2020 By Tom Michiels

Iltalehti grows video advertising market with quality Web TV content

4 February 2020 By Heikki Siljamäki & Joonas Partanen

Bonnier and partners team up against climate change with successful native ad campaign

2 February 2020 By Therese Färsjö

24sata advertisers engage Millennials with campaign about female sexuality

27 January 2020 By Tea Tolić & Marko Janković

Is mobile the future of television for advertisers?

6 October 2019 By Lorna White

Does media’s advertising past + its audience present equal the revenue future?

2 October 2019 By Dawn McMullan

5 media companies share their successful advertising strategies

23 September 2019 By Newsplexer Projects

Schibsted study identifies what really makes a native ad campaign successful

2 September 2019 By Alexander Frid Kahn

News UK shares its ongoing debate between editorial and advertorial

25 July 2019 By Shelley Seale

Ekstra Bladet connects female Millennials, advertisers with Shero niche media brand

30 June 2019 By Mette Pabst

Bonnier News Brand Studio campaign builds brand, targets business clients for telecom

2 June 2019 By Matilda Olsén

Russmedia increases logins, engagement, revenue with gamification model

6 February 2019 By Shelley Seale

Bonnier News Brand Studio creates VR campaign for coffee advertiser

14 January 2019 By Matilda Olsén

Helsingin Sanomat campaign strengthens emotional connection to digital product

8 October 2018 By Terhi Vaalavuo and Veera Siivonen

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