Topics Advertising

Brand Studios + Native Advertising + Advertising Sales + Advertising: Other + Multi-Platform Advertising 1,055 Articles

Customer experience reaches new highs with smarter ad data, tech

16 November 2021 By Mark Challinor

Amar Ujala’s Shubh Labh 2020 brings retailers, consumers together

14 November 2021 By Neha Sikri

Winning the media buying process starts with loving your brand

4 November 2021 By Mark Challinor

Which is better for news publishers: programmatic or direct sales?

3 November 2021 By Mark Challinor

Herald Sun brings two of Australians’ passions together in COVID native ad campaign

2 November 2021 By Lisa Harries

Top Advertising Articles Viewed in the Past Month

Is programmatic advertising a better opportunity than direct sales?

1 November 2021 By Mark Challinor

Torstar’s media buying process centres on helping the buyer buy

27 October 2021 By Shelley Seale

Advertising entering 2022: contextualising print, expanding horizons

7 October 2021 By Mark Challinor

Media companies up their game reporting audience data, results to advertisers

29 September 2021 By Shelley Seale, Michelle Palmer Jones, Paula Felps, Chandler Wieberg

6 strategies Editora Globo’s G.Lab leans on for branded content success

27 September 2021 By Edward Pimenta & Tiago Afonso

INMA launches Advertising Initiative

23 September 2021 By Dawn McMullan

Mindful content is key to media’s successful content marketing on social media

21 September 2021 By Jessica Robinson

Jagran New Media advertiser capitalises on Olympics with campaign video

9 September 2021 By Priyanka Sharma

Adresseavisen’s visual campaign emphasises the importance of sustainability for local ad client

2 September 2021 By Michelle Bjellmo

Daily Prothom Alo’s ad campaign bridges print and digital platforms

23 August 2021 By Matiur Rahman

Schibsted Partnerstudio creates playful video campaign for Nordic retail giant

27 July 2021 By Mads Gudim Burheim

5 media companies share how they use data to drive reader, ad revenue

29 June 2021 By Brie Logsdon, Michelle Palmer Jones, Chandler Wieberg, Paula Felps

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