Topics Advertising

Brand Studios + Multi-Platform Advertising + Amazon + Microsoft + E-Commerce + Advertising: Other 33 Articles

Books, sports merchandise offer compelling e-commerce opportunities

4 January 2022 By Phil Schroder

Is BuzzFeed’s approach to advertising a lesson for all news publishers?

11 October 2021 By Mark Challinor

NBC streams holiday shopping event from pandemic-safe sets

7 June 2021 By Dana Haller

YouTube, newsletters underpin content marketing trends coming out of pandemic

2 June 2021 By Sean Stanleigh

In-house branded content agency The Kit proves a creative revenue stream for Torstar

16 December 2020 By Shelley Seale

Top Advertising Articles Viewed in the Past Month

Wall Street Journal, Spotify partnership attracts followers, sponsorship opportunities

12 October 2020 By Brielle Buis

These 4 e-commerce pandemic trends are likely to stay

29 June 2020 By Jessica Robinson

Advertising in crisis: the long and winding road back

11 May 2020 By Earl J. Wilkinson

Gannett, Irish Times, Infoglobo share advertising rebound strategies

11 May 2020 By Brie Logsdon

Research shows where the COVID-19 bump sits and how Facebook ads are faring

4 May 2020 By Grzegorz Piechota

Globe and Mail helps content advertisers in face of COVID-19

12 April 2020 By Garth Thomas

Economic predictions + cost takeout measures publishers can implement now

8 April 2020 By Shelley Seale

Independent restaurants need your B2C intervention — now

24 March 2020 By Earl J. Wilkinson

Simplifying the complex is key to helping marketing, advertising clients

22 December 2019 By Cathy Colliver

Bay Area News Group increases digital advertising results with in-house SaaS platform

1 December 2019 By Olga Mitina

How news media companies can grow revenue through promotions

23 October 2019 By Shelley Seale

5 current content marketing trends for media advertisers

8 September 2019 By Sean Stanleigh

Alabama Media Group’s hit social media series also wins big with advertisers

5 September 2019 By Sara Dyer

Helping advertisers use business outcomes as a form of attribution

12 August 2019 By Darrell Kunken

Where should analytics live within a media organisation?

7 July 2019 By Matt Lindsay

How the move from product-first to customer-first changed news brands

27 June 2019 By Shelley Seale

Chicago Tribune’s Studio 1847 exceeds targets with Groupon Coupon native ad campaign

4 June 2019 By Laura Strom

From Amazon to local advertisers, 5 news brands learn to better engage

15 May 2019 By Dawn McMullan

Key to digital advertising: viewability metrics

14 May 2019 By Newsplexer Projects

Ledger Dispatch uses AR to boost ad revenue, bring print news to life

1 May 2019 By Jack Mitchell

Bloomberg advertising format is responsive to client, user

15 April 2019 By Carlos Mella

Advertising sales reps must develop data + trust for deeper partnerships

10 April 2019 By Darrell Kunken

3 ways to develop media advertising superstar sellers

10 March 2019 By Brie Logsdon

Bay Area News Group launches digital advertising tool for Realtors

21 January 2019 By Olga Mitina

How to help media advertisers reach younger audiences

1 January 2019 By Darrell Kunken

Tribune’s Studio 1847 scores big on social media with Snowfall campaign

27 November 2018 By Laura Strom

Gannett revamps local restaurant’s ad strategy with big results

9 September 2018 By Benton Schoenrock

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