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Upcoming Advertising Initiative Meet-Up: Media companies must provide advertisers with real solutions
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- Is programmatic advertising a better opportunity than direct sales?
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- Should ad sales teams take over e-commerce efforts?
- Ad tech starts with understanding the consumer
- Torstar’s media buying process centres on helping the buyer buy
- Use these 3 strategies for ad teams charged with e-commerce
- Media companies benefit by housing ads on their own sites, apps