Topics Advertising

Adblocking + Advertising: Other + Social Media + Google + Amazon + Advertising Retention 36 Articles

NTM shares its mission to become Sweden’s best advertising sales organisation

8 June 2022 By Paula Felps

Local advertisers need easy, specialised solutions for digital packages

5 June 2022 By Christian Scherbel

Signs from advertising in the UK show signs of cautionary hope

30 May 2022 By Mark Challinor

Ekstra Bladet prepares for a privacy-centric advertising ecosystem

11 May 2022 By Paula Felps

NTM refreshes its social media strategy, doesn’t focus on pageviews

9 May 2022 By Jens Pettersson

Top Advertising Articles Viewed in the Past Month

Kleine Zeitung’s annual brand campaign results in 35% advertising recall

26 December 2021 By Andrea Rachbauer

INM’s Programmatic Plus takes advertising to the next level

29 November 2021 By Brian Sheehan

Google fined €500 million by France for series of infractions in negotiations with media

5 August 2021 By L. Carol Christopher

Irish Times initiative boosts advertising partnerships during pandemic

10 February 2021 By Shelley Seale

Kleine Zeitung tackles branding, ad and subscription sales in a single campaign

20 December 2020 By Andrea Rachbauer

Research shows added value of advertising in trusted news media

2 November 2020 By Erik Grimm

How to optimise ad revenue without sacrificing user experience

29 July 2020 By Shelley Seale

As traditional media gains relevance over social media, what happens to advertising?

27 July 2020 By Erik Grimm

Advertising in crisis: the long and winding road back

11 May 2020 By Earl J. Wilkinson

Gannett, Irish Times, Infoglobo share advertising rebound strategies

11 May 2020 By Brie Logsdon

Research shows where the COVID-19 bump sits and how Facebook ads are faring

4 May 2020 By Grzegorz Piechota

Research: Advertisers benefit from the credibility of news media

27 April 2020 By Erik Grimm

JP/Politikens Hus pushes back against COVID-19 brand safety concerns

21 April 2020 By Thomas Lue Lytzen

#BackdontBlock in UK appeals to advertisers to remove “coronavirus” from blocklists

2 April 2020 By Hannah Ohm Thomas

Regional cooperation, collaboration unite local teams in threatening times

1 April 2020 By Dietmar Schantin

Report from Rome: In health crisis, Italians rediscover the value of quality journalism

29 March 2020 By Grzegorz Piechota

Independent restaurants need your B2C intervention — now

24 March 2020 By Earl J. Wilkinson

Case studies, survey preview what COVID-19 is doing to advertising revenue

19 March 2020 By Shelley Seale

How COVID-19 upended staff, page views, and advertising at Ekstra Bladet

18 March 2020 By Dawn McMullan

COVID-19 spurs Vorarlberger Nachrichten to bring its community closer with #VorarlbergSticksTogether

16 March 2020 By Dawn McMullan

Aftonbladet Swedish Heroes campaign inspires audiences, attracts ad sponsors

10 February 2020 By Tobias W Lindner

Clear strategy, team involvement are key success factors to newsroom automation

21 January 2020 By Cecilia Campbell

Brand engagement, emotional connection should be top-of-mind for 2020

1 January 2020 By Lorna White

Ekstra Bladet, JP/Politikens Hus launch platform to address third-party data blocking

9 December 2019 By Signe Skarequist & Kasper Worm-Petersen

Mittmedia data science helps improve ad retention

13 October 2019 By Magnus Engström & Henrik Mazzanti

Devcon founder explains how media publishers can fight ad threats

25 September 2019 By The Newsplexer Projects

How the move from product-first to customer-first changed news brands

27 June 2019 By Shelley Seale

First

Prev

1 2

Next

Last

Why Become A Member?

Strategic Reports

Total access to all INMA reports on just-in-time topics, trends, and case studies
Member Directory

The most powerful tool in media: global peer connections at the leading companies
Industry Headlines

Daily news industry headlines personally curated by INMA, inclusive of archives
Best Practices

Thousands of best practices and case studies to grow audience, revenue, and brand
Crowdsourced Ideas

Learn what fellow INMA members are prioritising: most-read, social shares, searches
Conference Presentations

Thousands of INMA conference presentations for ideation and benchmarking
Webinars

Bring INMA to your computer or phone with exclusive case study-based Webinars
Newsletters

Subscribe to 20+ newsletters by latest content, topic, or world region
Conference Discounts

Members enjoy up to 50% registration discounts on INMA conferences worldwide

Become A Member

Already have an account? Log in now

By continuing to browse or by clicking “ACCEPT,” you agree to the storing of cookies on your device to enhance your site experience. To learn more about how we use cookies, please see our privacy policy.

I ACCEPT