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Adblocking + Social Media + Apple + Advertising Sales + Brand Studios 458 Articles

UK advertising alliance drives media publisher revenue

14 June 2022 By Danny Spears

NTM shares its mission to become Sweden’s best advertising sales organisation

8 June 2022 By Paula Felps

Why media planners like social media for ad messages

7 June 2022 By Mark Challinor

Five months into 2022, where is media advertising?

25 May 2022 By Mark Challinor

Media advertising 2022: Where are we now and what’s to come?

24 May 2022 By Mark Challinor

Top Advertising Articles Viewed in the Past Month

McClatchy, Media24, Jagran pivot ad strategies based on data, audience behaviour

17 May 2022 By Michelle Palmer Jones, Paula Felps, Jalisa Haggins

Collaborative selling to ad agencies builds trust in media companies

11 May 2022 By Mark Challinor

Collaborative selling to ad agencies builds trust in news media

10 May 2022 By Mark Challinor

NTM refreshes its social media strategy, doesn’t focus on pageviews

9 May 2022 By Jens Pettersson

Print advertising remains central to the advertising mix, INMA report shows

28 April 2022 By Dawn McMullan

Publisher wonders if Elon Musk will be Loki or Tony Stark

27 April 2022 By Peter Bale

Kölner Stadtanzeiger finds success selling direct, regionally focused advertising

25 April 2022 By Christian Scherbel

High-impact display ads should not be overlooked as a revenue driver

24 April 2022 By Matthew Snyder

Small advertisers can be converted to digital with 3 solutions

16 March 2022 By Jessica Spiegel

4 drivers help create digital offerings that scale for local advertisers

2 March 2022 By Christian Scherbel

Jagran New Media recognises leaders in technology and innovation

2 February 2022 By Priyanka Sharma

Jagran New Media rejuvenated data research to increase advertising revenue, monetisation

20 January 2022 By Shelley Seale

Media companies need these 5 actions to provide real solutions to advertisers

8 December 2021 By Shelley Seale

Should ad sales teams take over e-commerce efforts?

1 December 2021 By Mark Challinor

Are ad sales teams and e-commerce a good fit for media’s future?

1 December 2021 By Mark Challinor

SPH’s in-house brand safety classification AI helps expand ad inventory

29 November 2021 By Gibson Ni

Amar Ujala’s Shubh Labh 2020 brings retailers, consumers together

14 November 2021 By Neha Sikri

Winning the media buying process starts with loving your brand

4 November 2021 By Mark Challinor

Which is better for news publishers: programmatic or direct sales?

3 November 2021 By Mark Challinor

Is programmatic advertising a better opportunity than direct sales?

1 November 2021 By Mark Challinor

Torstar’s media buying process centres on helping the buyer buy

27 October 2021 By Shelley Seale

Media companies up their game reporting audience data, results to advertisers

29 September 2021 By Shelley Seale, Michelle Palmer Jones, Paula Felps, Chandler Wieberg

6 strategies Editora Globo’s G.Lab leans on for branded content success

27 September 2021 By Edward Pimenta & Tiago Afonso

INMA launches Advertising Initiative

23 September 2021 By Dawn McMullan

Mindful content is key to media’s successful content marketing on social media

21 September 2021 By Jessica Robinson

What media companies need to know about Apple’s News Partner Programme

13 September 2021 By Robert Whitehead

Jagran New Media advertiser capitalises on Olympics with campaign video

9 September 2021 By Priyanka Sharma

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