Topics Advertising

Adblocking + Google + New Product Development + Social Media + Native Advertising + Advertising Retention 151 Articles

Hindu Group creates successful branded content campaign for ed-tech start-up

22 January 2023 By Lavanya Rangarajan

The Hindu creates nostalgic, engaging campaign for iconic brand

11 January 2023 By Lavanya Rangarajan

Russmedia introduces employer reviews on job portal, increasing engagement for ländlejob.at

10 January 2023 By Claudia Nessler

ABP Group sweetens the deal with Cadbury Gaane Mishti campaign, event

9 January 2023 By Sumilita Auddy

City Press creates Money Makeover boot camp with financial services client

5 January 2023 By Gayle Edmunds

Top Advertising Articles Viewed in the Past Month

Should advertisers worry about brand safety on social media?

27 December 2022 By Shazia Khan

News publishers hold natural advantages in evolving events space

26 December 2022 By Razlan Manjaji

Slobodna Dalmacija touches the past with modern flavour in ad campaign for bakery

22 December 2022 By Vlado Ozretić

Reader acceptance of ad-supported video opens door for personalised content

13 December 2022 By Matthew Snyder

City Press, Daily Sun increase engagement with ad campaign about menstruation

11 December 2022 By Gayle Edmunds

News publishers are moving their Big Tech focus to advertising revenues

7 December 2022 By Robert Whitehead

Bold ad pricing, new narrative required with looming recession

24 October 2022 By Christian Scherbel

Newsletters, branded content help news media capitalise on first-party data

20 October 2022 By Amelia Labovitch

Hanza Media reinvents print with the GG Pop Up Paper

16 October 2022 By Srđan Sandić

5 advertising strategies for media in recessionary times

12 October 2022 By Mark Challinor

These 5 strategies can help recession proof your ad business

11 October 2022 By Mark Challinor

Examiner Group creates dynamic advertising experience for EZ Living Interiors

11 October 2022 By Brendan Whyte

Trusted branded content is a revenue win

13 September 2022 By Mark Challinor

Trusted branded content is a revenue win for media companies, advertisers

7 September 2022 By Mark Challinor

These 5 ad tech trends are important to watch

17 August 2022 By Mark Challinor

These 5 tech trends are impacting the advertising industry

12 August 2022 By Mark Challinor

Post-pandemic realities require a new approach to advertising

10 August 2022 By Paula Felps

Sponsored content offers opportunity for media to grow revenue

10 August 2022 By Matthew Snyder

Local media have these 4 advantages over Big Tech for SMB ad needs

8 August 2022 By Christian Scherbel

Media24 learns what readers want from ads using online survey

7 August 2022 By Dalene Muller

News media companies must embrace social commerce

25 July 2022 By Mark Challinor

News publishers are strongly positioned to grow affiliate e-commerce revenue models

25 July 2022 By Justin Eisenband

What media companies need to know about social commerce

19 July 2022 By Mark Challinor

Impactful content marketing relies on compelling design

11 July 2022 By Aashish Arora & Sean Stanleigh

The metaverse will change advertiser focus in these 10 ways

21 June 2022 By Mark Challinor

What can the metaverse offer media advertising clients?

21 June 2022 By Mark Challinor

NTM shares its mission to become Sweden’s best advertising sales organisation

8 June 2022 By Paula Felps

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